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Steffen Hedebrandt, How to Use Data to Understand Customer Journeys - InnovaBuzz 458

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Content provided by Dr Jürgen Strauss. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr Jürgen Strauss or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, I’m really excited to have as my guest, Steffen Hedebrandt, Chief Revenue Officer at Dreamdata, a Revenue Attribution Platform that collects, joins, and cleans all data to give an insightful value to your business. Steffen is a subject matter expert in connecting marketing activities with revenue. He has an exceptional growth mindset, is data-driven by heart and loves all parts of scaling the commercial side of a business.

A notorious growth hacker with a successful track record of scaling businesses and building teams at Upwork and Airtame, Steffen knows the pain points of rapidly scaling marketing and growth firsthand.

In our discussion, Steffen talked to me about:

  • Improving customer experience by knowing your data.
  • Using stories to instigate change
  • The power of ruthless prioritization and focus

Listen to the podcast to learn more.

Show notes and Blog

The Podcasts

  continue reading

206 episodes

Artwork
iconShare
 
Manage episode 302986310 series 2436182
Content provided by Dr Jürgen Strauss. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr Jürgen Strauss or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, I’m really excited to have as my guest, Steffen Hedebrandt, Chief Revenue Officer at Dreamdata, a Revenue Attribution Platform that collects, joins, and cleans all data to give an insightful value to your business. Steffen is a subject matter expert in connecting marketing activities with revenue. He has an exceptional growth mindset, is data-driven by heart and loves all parts of scaling the commercial side of a business.

A notorious growth hacker with a successful track record of scaling businesses and building teams at Upwork and Airtame, Steffen knows the pain points of rapidly scaling marketing and growth firsthand.

In our discussion, Steffen talked to me about:

  • Improving customer experience by knowing your data.
  • Using stories to instigate change
  • The power of ruthless prioritization and focus

Listen to the podcast to learn more.

Show notes and Blog

The Podcasts

  continue reading

206 episodes

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