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Amy Butchko, SAIC: Building a Recruitment Marketing Program with Craig Fisher Inside Talent
Manage episode 311764709 series 3181251
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Amy Butchko had a dream to transform the talent attraction and employer brand at a legacy government contractor IT company to a modern blend of funnel marketing to augment sourcing, creating a better and more accurate flow of job candidates and available talent for it's very specialized, often top-secret clearance jobs. When we met in 2017 after my presentation at the Recruit DC conference, she told me, "I am trying to do at SAIC what you are doing at CA Technologies." And she told me it would take about 4 years. With creativity and determination, Amy made it happen and has a really cool story about that journey.
What you'll learn:
Digital Transformation for talent acquisition in a legacy brand
The hurdles of branding and attraction at non-consumer companies
What is the perfect team mix of recruitment marketing, sourcing and recruiting
How much recruitment tech is too much or too little
Much much more.
Catch Amy at the TalentNet Live Spring 2021 Virtual Recruiting Conference 3.21.21 - Register HERE
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