INT 181 - Overcoming Fear in Making Decisions

IntHERrupt

Do you often find yourself second-guessing the decisions you make as a leader?

How do you overcome the fear of making a mistake for the company?

In this episode of the "Int-HER-rupt" podcast, host Linda Yates chats with Eisha Armstrong, a multifaceted leader, executive, and author. They delve into overcoming the fear associated with decision-making in leadership and entrepreneurship.

If you're a leader or aspiring to make impactful decisions without succumbing to the paralysis of fear and insecurity, this episode is custom-crafted for your aspirations. Click play to forge your path to fearless leadership!

Eisha Armstrong's Background

• Eisha is the co-founder and executive chairman of Vecturis and a successful author.

• She is passionate about transforming service-oriented businesses by productizing their offerings, which she explores in her best-selling books, particularly "Productize" and "Fearless."

• Living in Cincinnati with her family and being a yoga teacher, she brings a unique leadership and fear management perspective.

Overcoming Fear in Decision-Making

• Eisha explains how fear plays a substantial role in business decision-making, especially when significant investments and technological advancements are involved.

• She elaborates on how fear often impedes corporate and personal growth by causing an overemphasis on risk aversion.

Strategies for Risk Mitigation and Fear

• Eisha describes practical strategies for mitigating risk and managing fear in business settings.

• She emphasizes the "test and learn" approach and creating a portfolio of bets to distribute risk effectively.

• Eisha also covers the personal aspects of fear, like fear of failure, judgment, and irrelevance, underlining the importance of open conversations about these issues.

Practical Takeaways: The LEAP Framework

• Eisha introduces the "LEAP" framework designed to help leaders navigate through fears:

• L: Listen - Attuning to one’s intuition

• E: Expect less than perfect - Embracing imperfections in outcomes

• A: Ask for help - Leveraging collective strength and advice

• P: Practice gratitude - Maintaining a positive focus and celebrating small wins

Real-World Applications and Examples

• Bringing theory into real-world application, Eisha uses the example of a large accounting firm incorporating generative AI into their processes.

• She outlines the initial resistance due to fears around job security and traditional revenue models, illustrating how leadership can pivot focus from efficiency to growth to overcome these barriers.

In this enriching episode with Eisha Armstrong, you’ll journey through the realms of leadership, overcoming fears, and embracing innovation in professional services. Whether you're a leader in your field, an entrepreneur gearing up for your next big venture, or a professional curious about pushing the boundaries of traditional services, this episode promises valuable takeaways.

Tune into this episode and empower yourself to step up, face your fears, and lead confidently and creatively in today’s dynamic business environment.

"Our brains are wired for fear because thousands of years ago, we needed that fear to keep us alive. But now it can be kind of overreactive, and we look more at the risks rather than the upsides of taking action." - Eisha Armstrong.

Resources

Digital copy of “Productize,” by Eisha Armstrong

Eisha Armstrong

Eisha Armstrong on LinkedIn

If this episode connected with you, reach out to Linda and let her know.

This podcast is produced by TSE Studios. Check out other podcasts by TSE Studios, including this episode’s sponsor, The Sales Evangelist, helping new and struggling sellers close more deals and achieve their sales goals.

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Audio created by Ryan Rasmussen Productions.