Artwork

Player FM - Internet Radio Done Right
Checked 3M ago
Added two years ago
Content provided by Kendra Losee. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kendra Losee or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!
icon Daily Deals

Invisible to Invincible Podcast: Marketing and Branding for High Achievers

Share
 

Manage series 3535069
Content provided by Kendra Losee. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kendra Losee or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Are you ready to go from invisible to in-demand? The Invisible to Invincible Podcast gives you the strategies you need to finally stand out. Hosted by award-winning marketing expert, mindset coach, and author Kendra Losee, this podcast helps entrepreneurs and leaders build their visibility and attract the recognition they deserve. With over 25 years of experience growing brands, Kendra delivers simple, effective tools to help you amplify your expertise and become the go-to authority in your field. Whether you're struggling to get noticed, hesitant to market yourself, or unsure where to start, you’ll find actionable ideas, strategies, and encouragement here. From mastering your message to building a personal brand that shines, this podcast will help you create a business you’re proud of—without the stress or overwhelm. This podcast is for you if: - You want to get seen and start attracting the right clients. - You’re ready to amplify your expertise and grow your influence. - You believe in building a business that reflects your unique genius. Step into the spotlight and build the business you’ve always imagined. Tune in to The Invisible to Invincible Podcast and start your journey from invisible to in-demand today. Connect with Kendra at kendralosee.com.
  continue reading

50 episodes

Artwork
iconShare
 
Manage series 3535069
Content provided by Kendra Losee. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kendra Losee or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Are you ready to go from invisible to in-demand? The Invisible to Invincible Podcast gives you the strategies you need to finally stand out. Hosted by award-winning marketing expert, mindset coach, and author Kendra Losee, this podcast helps entrepreneurs and leaders build their visibility and attract the recognition they deserve. With over 25 years of experience growing brands, Kendra delivers simple, effective tools to help you amplify your expertise and become the go-to authority in your field. Whether you're struggling to get noticed, hesitant to market yourself, or unsure where to start, you’ll find actionable ideas, strategies, and encouragement here. From mastering your message to building a personal brand that shines, this podcast will help you create a business you’re proud of—without the stress or overwhelm. This podcast is for you if: - You want to get seen and start attracting the right clients. - You’re ready to amplify your expertise and grow your influence. - You believe in building a business that reflects your unique genius. Step into the spotlight and build the business you’ve always imagined. Tune in to The Invisible to Invincible Podcast and start your journey from invisible to in-demand today. Connect with Kendra at kendralosee.com.
  continue reading

50 episodes

All episodes

×
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
Are you an expert with decades of knowledge who struggles to create content while watching less experienced people outpace you online? Welcome to Perfection Island, that crowded, isolated place where overthinking keeps brilliant minds hidden. In this milestone 50th episode, Kendra reveals the hidden paradox: how the very expertise you've worked so hard to develop might be the thing keeping you from being seen. You'll discover what's really happening when you tell yourself 'I need to figure it all out first' and why this mental trap is prevalent among seasoned professionals over 40. If you've been postponing visibility until everything feels perfect, this episode offers both the wake-up call and the escape route you need. Because your wisdom deserves to be shared, even if it's not perfect yet. Stop waiting until you feel ready. You won't. Start anyway. Show Notes EPISODE SNAPSHOT: In this milestone 50th episode, Kendra explores "Perfection Island" - that place where experts get trapped overthinking and over-preparing instead of sharing their valuable knowledge. Discover why your expertise might be the very thing keeping you invisible and learn practical strategies to finally escape the perfection trap. GOLDEN NUGGETS: • Your audience doesn't need your complete knowledge. They need your next step. • The naivety of beginners is actually their superpower when it comes to visibility. • Your peers aren't your audience. They're not paying your bills. • The ultimate reputation risk isn't being imperfect - it's being invisible. • Clarity comes from action, not contemplation. • Your imperfect action today beats your perfect inaction tomorrow. THE FOUR CHAINS OF PERFECTION ISLAND: Fear of Peer Judgment: "Will my colleagues think this is beneath me?" Analysis Paralysis: "I need to consider every angle first." Legacy Anxiety: "Is this worthy of my decades of experience?" Over-responsibility: "I can't put anything out that's not comprehensive." PRACTICAL ESCAPE TOOLS: The 80/20 Rule for Experts The 60-Minute Rule The 24-Hour Decision The Permission Slip ACTION STEPS: Take ONE piece of your knowledge and share it today - imperfectly, without apology Set a 60-minute timer for your next content creation Give yourself permission to share work that's helpful, even if it's not perfect Consider what 20% of your knowledge would help your audience the most Share your "escape attempt" with Kendra on social media RESOURCES MENTIONED: Confident Visibility VIP Days with Kendra at kendralosee.com -------------- DISCLAIMER: This podcast is sponsored by KendraLosee.com. Some links are affiliate links which means if you buy something we may receive a small commission. -------------- 🌟Connect with Kendra Website: https://kendralosee.com https://www.instagram.com/itskendralosee https://www.facebook.com/itskendralosee https://www.linkedin.com/in/kendralosee https://www.tiktok.com/@itskendralosee -------------- Powered by: eCamm Live: https://kendralosee.link/ecamm Streamyard: https://kendralosee.link/streamyard Descript: https://kendralosee.link/descript Magai: https://kendralosee.link/magai Transistor.fm: https://kendralosee.link/TransistorFm -------------- Subscribe on YouTube: https://kendralosee.link/youtube Subscribe to Podcast: https://kendralosee.link/podcast…
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
Ready to transform your marketing from frustrating to effortless? In this episode of Invisible to Invincible , host Kendra Losee sits down with Amber Gaige , a third-generation entrepreneur who turned her family’s plumbing business roots into a thriving marketing empire. She’s breaking down The 4 C’s of Effective Marketing —the proven framework that’s helping business owners take control, stop wasting money, and build a strategy that actually works. From mindset shifts to marketing strategy to owning your visibility , Amber shares the hard-earned lessons and practical insights that took her from startup struggles to national brand success. Whether you’re building confidence on camera, struggling to be seen, or looking for real marketing strategies, this episode is packed with actionable takeaways to help you go from invisible to in-demand. 🎧 Hit play now to take control of your marketing, your visibility, and your business growth! ~~~ EPISODE SHOW NOTES Marketing shouldn’t feel like a guessing game. But too often, business owners get caught in expensive marketing mistakes, feel stuck with underperforming strategies, or hand over control to agencies that don’t deliver. If that sounds familiar, this episode is for you! In this episode of Invisible to Invincible , host Kendra Losee sits down with Amber Gaige , Chief Marketing Advisor at Far Beyond Marketing , to break down The 4 C’s of Effective Marketing —the simple but powerful framework that helps businesses take back control of their marketing and make it work for them. Amber shares how she went from working in her family’s plumbing business to becoming a marketing leader, author, and consultant helping entrepreneurs avoid costly mistakes and implement clear, sustainable strategies for growth. What You’ll Learn in This Episode: ✔️ The 4 C’s of Effective Marketing —and how to apply them to your business ✔️ The biggest marketing mistakes business owners make (and how to avoid them) ✔️ When to DIY vs. when to outsource your marketing (and what to look for in an agency) ✔️ Why ads won’t fix broken marketing —and what will ✔️ How Amber built a thriving marketing company from the ground up 💬 “Marketing should be transparent, strategic, and built to serve the business owner—not just the agency.” – Amber Gaige -------------- DISCLAIMER: This podcast is sponsored by KendraLosee.com. Some links are affiliate links which means if you buy something we may receive a small commission. -------------- About Amber Gaige: Amber Gaige is the Chief Marketing Advisor at Far Beyond Marketing , a marketing strategist, author, and a third-generation entrepreneur who has helped businesses across industries create powerful, effective marketing strategies. With her Four C’s of Effective Marketing framework, she’s helped countless entrepreneurs take control of their business growth. 🔗 Learn more about Amber & Far Beyond Marketing: https://farbeyondmarketing.com 📖 Get The Far Beyond Marketing Guidebook Listen & Subscribe: 🎧 Don’t miss an episode of Invisible to Invincible ! Subscribe on Apple Podcasts, Spotify, or wherever you get your podcasts. ⭐ Loved this episode? Leave a review! It helps other business owners cut through the noise and grow their visibility with confidence. #MarketingSuccess #MarketingStrategy #Visibility #SmallBusinessMarketing #EntrepreneurTips #Podcast 🌟Connect with Kendra Website: https://kendralosee.com https://www.instagram.com/itskendralosee https://www.facebook.com/itskendralosee https://www.linkedin.com/in/kendralosee https://www.tiktok.com/@itskendralosee -------------- Powered by: eCamm Live: https://kendralosee.link/ecamm Streamyard: https://kendralosee.link/streamyard Descript: https://kendralosee.link/descript Magai: https://kendralosee.link/magai Transistor.fm: https://kendralosee.link/TransistorFm -------------- Subscribe on YouTube: https://kendralosee.link/youtube Subscribe to Podcast: https://kendralosee.link/podcast…
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
What happens when personal health struggles lead to a complete career pivot? Dr. Lyndsey Maher went from aspiring lawyer to founder of Soleil Acupuncture and Naturopathic Wellness after experiencing firsthand the frustrations of traditional healthcare. In this episode, she joins host Kendra Losee to share how personal challenges can fuel entrepreneurial success—and why balancing health and business is the key to sustainable growth. In this episode, we dive into: ✅ How personal frustrations can lead to powerful business opportunities ✅ The feast-or-famine cycle of balancing expertise with business growth (and how to break free) ✅ Why your energy, mindset, and wellbeing directly impact business success ✅ The power of authentic branding and marketing that reflects your mission Whether you're navigating burnout, struggling to balance business and wellbeing, or wondering how to turn challenges into a thriving venture, Dr. Maher’s insights will inspire you to take action. Listen now and learn how to build a business that aligns with your mission—without sacrificing your health. EPISODE SHOW NOTES "Do yourself a favor and don't listen to the noise. The noise is always there—it’s up to you to move forward anyway." - Dr. Lyndsey Maher Dr. Lyndsey Maher never planned to become a naturopathic doctor. She set out to become a lawyer, but personal health struggles led her down a very different path—one that ultimately helped her build a thriving wellness business that serves hundreds of patients. In this episode, she joins host Kendra Losee to share how she navigated the pivot, overcame the challenges of starting a business with no formal business training, and learned to balance her own wellbeing while scaling her clinic. Key Takeaways: How personal struggles can unlock business opportunities you never saw coming The entrepreneur’s challenge: balancing business growth with your actual expertise The reality of marketing a wellness business—and how to infuse your personality into your brand Why your energy directly affects your business results (and how to manage it) The difference between perfection and alignment in your marketing 🎧 Listen now and discover how to turn challenges into opportunities while staying true to your mission. Action Steps from the Episode: Identify where you might be creating an unnecessary "power struggle" between your expertise and business development Implement a system to track marketing efforts and measure actual ROI Establish personal practices that protect your energy and wellbeing as a business owner Review your brand to ensure it authentically reflects your personality and values Consider how your personal challenges might be guiding you toward your most meaningful work Meet Our Guest: Dr. Lyndsey Maher is a CT-licensed naturopathic doctor and master's of acupuncture who is the owner and director of Soleil Acupuncture and Naturopathic Wellness in Hamden, CT. She collaborates with five other providers in practice each adding to the dynamic nature of Soleil, coined "a unique integrative and holistic clinic." She works primarily with women and their male partners to improve fertility and conception odds, along with others to optimize their metabolic health for healthy long lives ahead. -------------- DISCLAIMER: This podcast is sponsored by KendraLosee.com. Some links are affiliate links which means if you buy something we may receive a small commission. -------------- 🌟 Connect with Dr. Lyndsey Maher: www.facebook.com/soleilholistic , www.instagram.com/soleilholistic , https://www.instagram.com/dr.lyndseynd , www.soleilholistic.com -------------- 🌟Connect with Kendra Website: https://kendralosee.com https://www.instagram.com/itskendralosee https://www.facebook.com/itskendralosee https://www.linkedin.com/in/kendralosee https://www.tiktok.com/@itskendralosee -------------- ✨ Highlights ✨ 00:00 Introduction to Dr. Lyndsey Maher's Journey 02:09 From Law School Aspirations to Naturopathic Medicine 04:09 Opening a Wellness Practice During the Pandemic 06:08 The Business Brain vs. Clinical Brain Struggle 08:39 Growing a Solo Practice to Multiple Practitioners 11:55 Marketing Strategies That Actually Work for Small Businesses 14:40 Why Your Energy Affects Your Business Success 17:15 Building a Brand That Reflects Your True Personality 20:07 How a Personal Health Crisis Led to a Career Transformation 27:59 Final Advice for Entrepreneurs Facing Challenges -------------- Powered by: eCamm Live: https://kendralosee.link/ecamm Streamyard: https://kendralosee.link/streamyard Descript: https://kendralosee.link/descript Magai: https://kendralosee.link/magai Transistor.fm: https://kendralosee.link/TransistorFm -------------- Subscribe on YouTube: https://kendralosee.link/youtube Subscribe to Podcast: https://kendralosee.link/podcast…
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
Ever struggled with taking your own advice and trusting yourself? In this candid episode, I'm pulling back the curtain on how I finally stopped overthinking and started following the exact strategies I'd been teaching clients for years. After spending too long trying to 'figure it all out first,' I discovered that clarity doesn't come from perfect planning – it comes from action. I'm sharing the three mindset shifts that transformed my approach to visibility and the uncomfortable truth about why knowing what to do isn't enough if you don't trust yourself to do it. Perfect for business owners who feel stuck in analysis paralysis or anyone who helps others while struggling to apply the same wisdom to themselves. Listen now to discover how I went from compartmentalizing, overcomplicating, and hiding behind labels to finally embracing an approach that feels easy, aligned, and (surprisingly) fun. Episode Show Notes Join Kendra as she shares the life-changing journey of finally applying her own expertise to her business. If you've ever found yourself helping others while struggling to take your own advice, this episode reveals the mindset shifts that make all the difference. ✨ Key Moments ✨ [01:51] Starting a business I didn't actually want [03:23] The burnout that forced me to look for solutions [04:20] Discovering the missing piece for my clients [06:06] Three things I had to let go of (that were incredibly hard to admit) [10:15] What I'm discovering now that I'm trusting myself [13:27] The exciting direction my business is taking now Key Takeaways: Why clarity comes from action, not overthinking How labels and boxes we create for ourselves limit our growth The irony of making our clients' businesses simple while overcomplicating our own Why effectiveness doesn't require struggle KENDRA'S MEMORABLE QUOTES: "This isn't about someone else's magic formula. It's about what happens when you already know what to do, but don't trust yourself enough to take your own advice." "It took me a long time to realize that helping people get visible in a way that's aligned with them and their goals IS a business strategy." "Visibility is a practice, not a destination. Even after years of helping others get visible, I still have moments of hesitation. The difference is that now I recognize those moments as normal parts of growth, not signals to stop." ACTION STEPS: Identify where you might be overcomplicating your business Look for areas where you're not taking your own advice Consider what boxes or labels you've created for yourself Design systems that work with your strengths, not against them -------------- DISCLAIMER: This podcast is sponsored by KendraLosee.com. Some links are affiliate links which means if you buy something we may receive a small commission. -------------- 🌟Connect with Kendra Website: https://kendralosee.com https://www.instagram.com/itskendralosee https://www.facebook.com/itskendralosee https://www.linkedin.com/in/kendralosee https://www.tiktok.com/@itskendralosee -------------- ✨ Key Moments ✨ [01:51] Starting a business I didn't actually want [03:23] The burnout that forced me to look for solutions [04:20] Discovering the missing piece for my clients [06:06] Three things I had to let go of (that were incredibly hard to admit) [10:15] What I'm discovering now that I'm trusting myself [13:27] The exciting direction my business is taking now -------------- Powered by: eCamm Live: https://kendralosee.link/ecamm Descript: https://kendralosee.link/descript Magai: https://kendralosee.link/magai Transistor.fm: https://kendralosee.link/TransistorFm -------------- Subscribe on YouTube: https://kendralosee.link/youtube Subscribe to Podcast: https://kendralosee.link/podcast…
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
Is LinkedIn really worth your time? (Spoiler: yes, but not how you think) Join host Kendra Losee and former tech executive turned personal branding expert Jaime Chambron for a refreshingly honest conversation about LinkedIn. If you've been avoiding LinkedIn or feeling overwhelmed by 'showing up' there, this episode is for you. You'll discover: Why 30 minutes a week is all you need to start How to make your profile stand out (without being fake) The 'crawl-walk-run' approach to building your presence Why those motorcycle photos might get more engagement than your thought leadership Perfect for business owners over 40 who want to leverage LinkedIn strategically - and actually enjoy using it. Ready to make LinkedIn work for you? Listen now and discover how to build authentic connections without spending hours on the platform. Show Notes EPISODE SNAPSHOT: Join Kendra and personal branding expert Jaime Chambron for a practical conversation about leveraging LinkedIn without the overwhelm. From profile optimization to content strategy, discover how to make LinkedIn both effective and enjoyable. GOLDEN NUGGETS: Why 30 minutes a week is enough to start building presence How to optimize your headline for maximum impact The power of repurposing existing content Why personal stories often outperform professional posts PRACTICAL TIPS: Start with profile optimization (headline, banner, about section) Engage authentically in comments before creating content Repurpose existing content (presentations, blogs, webinars) Share personal stories that relate to your professional journey ACTION STEPS: Update your LinkedIn headline using Jaime's formula Spend 30 minutes this week engaging with your network Look through your content archives for repurposing opportunities Join relevant industry groups 🌟 Connect with Jaime: https://www.linkedin.com/in/chambron https://careeragilitysystem.com/ -------------- 🌟Connect with Kendra Website: https://kendralosee.com https://www.instagram.com/itskendralosee https://www.facebook.com/itskendralosee https://www.linkedin.com/in/kendralosee https://www.tiktok.com/@itskendralosee DISCLAIMER: This podcast is sponsored by KendraLosee.com. Some links are affiliate links which means if you buy something we may receive a small commission. Powered by: eCamm Live: https://kendralosee.link/ecamm Streamyard: https://kendralosee.link/streamyard Descript: https://kendralosee.link/descript Magai: https://kendralosee.link/magai Transistor.fm: https://kendralosee.link/TransistorFm -------------- Subscribe on YouTube: https://kendralosee.link/youtube Subscribe to Podcast: https://kendralosee.link/podcast…
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
Ever wonder why luxury brands can charge astronomical prices - and get them? Join host Kendra Losee and guest Elizabeth Solaru, CEO of Luxury Business Emporium, as they pull back the curtain on the psychology of luxury marketing and high-end client attraction. Elizabeth's journey from scientist to headhunter to luxury business coach started with one bold phone call and a box of cupcakes. Now she's revealing why traditional marketing rules don't apply in luxury and how understanding different luxury client archetypes can transform your business. You'll discover: • The 8 different types of luxury clients (and why King Charles and Ozzy Osbourne aren't the same!) • How to craft stories that become business folklore • Why your 'flaws' might be your biggest luxury asset • The real reason some luxury brands are practically recession-proof This is perfect for business owners who want to understand the psychology of premium pricing and how to position their services for high-end clients. Whether you're curious about the luxury market or ready to elevate your brand, this conversation delivers practical insights for attracting and serving discerning clients. Listen now and discover why your biggest business breakthrough might just start with a simple phone call! SHOW NOTES Episode Summary Join host Kendra Losee and guest Elizabeth Solaru, CEO of Luxury Business Emporium, for an eye-opening conversation about what really drives luxury sales. From an unexpected phone call that changed everything to the psychology behind premium pricing, discover why traditional marketing rules don't apply in the luxury space. KEY MOMENTS: [00:01:23] Elizabeth's current role helping businesses level up in luxury [00:03:40] The 8 different types of luxury clients (and why understanding them matters) [00:10:56] From scientist to luxury expert: Elizabeth's unexpected journey [00:13:43] The phone call that changed everything [00:19:24] Why personal branding matters in luxury [00:32:16] The five pillars of luxury business success GOLDEN NUGGETS: • Why demographic targeting fails in luxury marketing • The power of anticipating needs before clients know they have them • How to create stories that become business folklore • The three pricing levels every luxury brand should understand MEMORABLE QUOTES: "In the luxury sector, your product doesn't have to be the best. It's just got to be good." - Elizabeth Solaru "You either give it for free or charge full price and charge well." - Elizabeth Solaru ACTION STEPS: Identify your potential luxury client archetypes Document your stories that could become business folklore Evaluate your pricing strategy - are you truly positioned for luxury? Meet Our Guest: Elizabeth Solaru Elizabeth Solaru is a globally renowned luxury business consultant and award-winning celebrity cake maker, celebrated for her innovative approach to the luxury market. As the author of two books, Opulencia and The Luxpreneur, she shares her expertise in luxury buying and selling. Elizabeth's career transformation began in 2013 when she boldly doubled her prices and redefined her brand, propelling her to the forefront of the industry. Recognized as a luxury expert and dynamic speaker, she passionately advocates for diversity and inclusion, helping businesses thrive in the high-end market. 🌟 Connect with Elizabeth: https://luxurybusinessemporium.com/about/ https://www.linkedin.com/in/elizabeth-solaru-1ba901/ IG @elizabethscakeemporium and @elizabethsolaru -------------- 🌟Connect with Kendra Website: https://kendralosee.com https://www.instagram.com/itskendralosee https://www.facebook.com/itskendralosee https://www.linkedin.com/in/kendralosee https://www.tiktok.com/@itskendralosee -------------- DISCLAIMER: This podcast is sponsored by KendraLosee.com. Some links are affiliate links which means if you buy something we may receive a small commission. -------------- Powered by: eCamm Live: https://kendralosee.link/ecamm Descript: https://kendralosee.link/descript Magai: https://kendralosee.link/magai Transistor.fm: https://kendralosee.link/TransistorFm…
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
Tired of feeling 'salesy' when promoting your business? In this episode, discover the secrets of authentic selling with guest Alison Mullins, CEO of Rep Methods LLC and bestselling author. Alison joins host Kendra Losee to talk about why she says no to using more pushy tactics or uncomfortable pitches. Alison brings 20+ years of sales expertise to this candid conversation. She shares her journey from rural Appalachia to becoming a powerhouse in the male-dominated construction industry. Her secret? Relationships over revenue. You'll discover: The "unmarketing marketer" approach that attracts clients naturally How to read any room (and adapt without losing yourself) Simple strategies for building lasting business relationships Ways to thrive as a woman in male-dominated industries This episode is perfect for: Business owners over 40 who hate traditional selling Women ready to stand out in their industry Anyone who's ever thought "I'm not good at sales" Ready to transform your approach to sales? Listen now and learn how to connect authentically with your ideal clients. No more hiding. No more awkward pitches. Just genuine connections that convert. Press play and discover how to make sales without sacrificing your authenticity! Show Notes Episode Summary Join host Kendra Losee and Alison Mullins, CEO of Rep Methods LLC, for an honest conversation about authentic selling and building genuine business relationships. Perfect for business owners who want to grow without feeling pushy or "salesy." KEY MOMENTS: [00:01:41] Alison's journey from high school telemarketing to construction industry leader [00:05:54] The power of giving equal attention to small and large clients [00:14:46] Navigating male-dominated industries as a woman [00:23:28] The art of "reading the room" in sales situations [00:33:26] Finding mentors and building valuable connections GOLDEN NUGGETS: Why relationship-based selling creates longer-lasting success How to adapt your communication style without losing authenticity The importance of valuing "small" clients in building your reputation Why expertise in your field matters less than your approach to sharing it MEMORABLE QUOTES: "I consider myself an anti-marketer marketer. I don't really want to be the pushy salesperson. That's not the sales that I believe in." - Alison Mullins "Your audience doesn't need your entire expertise in one video. They need your guidance for their next step." - Alison Mullins RESOURCES MENTIONED: The Art of Selling: We Make Order Makers, Not Order Takers by Alison Mullins Beyond Order Makers by Alison Mullins Action Steps: Research potential mentors in your industry Focus on building relationships before pushing sales Practice "reading the room" in your next business interaction DISCLAIMER: This podcast is sponsored by KendraLosee.com. Some links are affiliate links which means if you buy something we may receive a small commission. -------------- 🌟 Connect with Alison: Website: http://www.repmethods.com Instagram: https://www.instagram.com/repmethods/ LinkedIn: https://www.linkedin.com/company/repmethods/ -------------- 🌟Connect with Kendra Website: https://kendralosee.com https://www.instagram.com/itskendralosee https://www.facebook.com/itskendralosee https://www.linkedin.com/in/kendralosee https://www.tiktok.com/@itskendralosee --- Powered by: eCamm Live: https://kendralosee.link/ecamm Streamyard: https://kendralosee.link/streamyard Descript: https://kendralosee.link/descript Magai: https://kendralosee.link/magai Transistor.fm: https://kendralosee.link/TransistorFm -------------- Subscribe on YouTube: https://kendralosee.link/youtube Subscribe to Podcast: https://kendralosee.link/podcast…
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
Ever wondered why someone who just learned your topic last week seems to get more attention than you? Listen in as host Kendra Losee tackles the 'Expertise Paradox' - the frustrating phenomenon that keeps brilliant professionals invisible despite their deep knowledge. Through personal stories (including her own journey from marketing executive and adjunct marketing professor to entrepreneur) and actionable insights, Kendra reveals: • Why being an expert actually makes it harder to share your message • The surprising reason newcomers often outshine seasoned professionals • The ONE3 Method - a simple framework to break free from expertise overwhelm • Real examples across multiple industries to help you take action today This is for you, if you’re a business owner, coach, or leaders who's been hiding yourself and your business behind perfectionism. If you're tired of watching others get the spotlight while your expertise stays hidden, this episode is your turning point. Kendra shares the exact framework she uses to help experts transform complex knowledge into engaging content that actually connects with their audience. Time to stop letting your expertise keep you invisible. Your wisdom is too valuable to stay hidden, and your impact is too important to stay small. Listen now and discover how to finally share your knowledge in a way that resonates and creates real impact. Subscribe now and join the movement from Invisible to Invincible! 🎯 SHOW NOTES EPISODE SNAPSHOT: Ever notice how someone with less experience seems to get more attention than you? In this episode, Kendra shares a surprising discovery from a harbor-side walk that completely changed how she viewed expertise - and might change your perspective too. WHAT YOU'LL DISCOVER: • The counterintuitive reason your expertise might be holding you back • Why beginners sometimes outperform seasoned experts (it's not what you think) • A simple framework that transforms complex knowledge into engaging content • Real-world examples from financial advisors to fitness coaches showing this framework in action FEATURED INSIGHT: Discover the ONE3 Method - a surprisingly simple approach to sharing your expertise without overwhelming your audience or sacrificing your credibility. PERFECT FOR YOU IF: • You've ever felt frustrated watching less experienced people get more visibility • You find yourself overthinking your content • You know you have valuable expertise but struggle to share it effectively • You're ready to transform your expertise into impact KEY MOMENT: "Your expertise isn't the barrier - your approach to sharing it is." - Kendra Losee NEXT STEPS: Listen to this episode Visit KendraLosee.com to learn more about the On-Camera Confidence Bootcamp Subscribe for more insights on becoming invincible and in-demand in your business!…
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
Did you know that 92% of people dream of writing a book, but only 5% ever do? What if you could become a bestselling author without writing an entire book? In this episode of The Invisible to Invincible Podcast , host Kendra Losee sits down with Cathy Derksen , founder of Inspired Tenacity Global Solutions Inc. , to reveal how collaborative book projects are revolutionizing the publishing industry—especially for entrepreneurs. Cathy’s journey from medical genetics to financial planning, and now empowering women to share their voices through anthologies, is a masterclass in reinvention and impact. If you’ve ever felt the pressure to write a solo book but found it overwhelming, this episode is for you! Discover why anthologies are the perfect launchpad for aspiring authors , how storytelling builds business credibility , and what it takes to achieve bestseller status without going it alone. ✨ What You'll Learn: The power of collaborative storytelling and why it works How sharing your story builds credibility and business connections Practical steps to become a bestselling author —without writing a full book Why entrepreneurs should leverage anthologies for marketing and visibility Hit subscribe and join us as we explore confidence, visibility, and empowerment in business and beyond. 📖 Cathy’s Free Resources: Get a 1-hour strategy session + bestselling book downloads → https://inspiredtenacitygifts.now.site/home 🚀 Visibility Boost Call with Kendra: Want to stand out, attract more opportunities, and boost your confidence and on-video visibility with this free session → https://bookme.name/kendra/lets-talk-about-your-goals-discovery-call…
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
Feeling like starting over is holding you back? Think you’re too old to stand out in today’s world? Think again. In this episode of The Invisible to Invincible Podcast , host Kendra Losee shares her personal mission to help business owners over 40 break free from invisibility and step confidently into their spotlight. Kendra opens up about her journey from corporate life to entrepreneurship, revealing the lessons she learned the hard way—so you don’t have to. From overcoming perfectionism and ditching hustle culture to embracing authenticity and consistency, this episode is packed with real talk and actionable strategies to help you show up with clarity and purpose. Here’s what you’ll discover in this episode: Why your experience matters more than perfection How to silence self-doubt and start showing up authentically The truth about fear and why it’s a sign you’re growing Why consistency beats instant results when it comes to visibility Practical tips to build trust, connection, and momentum Whether you’re recording your first video or sharing your story for the first time, this episode will inspire you to take the small, imperfect steps that lead to big, transformative results. Your voice, your wisdom, and your experience are exactly what the world needs right now. Tune in to learn how to embrace your journey, serve your audience, and grow your business with confidence. Ready to go from invisible to in-demand? Listen now on Apple Podcasts, Spotify, or your favorite platform—and take the first step toward owning your spotlight today. Show Notes: From Invisible to In-Demand: Confidence and Visibility for Business Owners Over 40 Are you ready to step into the spotlight and finally be seen? In this episode of The Invisible to Invincible Podcast , host Kendra Losee shares her personal journey from corporate success to entrepreneurial burnout—and how she rediscovered her confidence and purpose by embracing imperfection, showing up consistently, and serving her audience authentically. If you’re a business owner over 40 who feels like you have to do it all perfectly to succeed, this episode is your guide to breaking free from invisibility and building real momentum. What You’ll Learn in This Episode: Why your unique experience is more valuable than perfection The truth about fear and how to “dance with it” instead of avoiding it How consistent, imperfect action leads to visibility and growth Real stories of transformation from Kendra and her clients Why showing up isn’t about self-promotion—it’s about serving others Timestamps: [0:00] Introduction: Why this episode is for business owners over 40 [1:30] Kendra’s journey: From corporate success to entrepreneurial burnout [4:50] The myth of perfection: Why it’s holding you back [7:20] Showing up as service: Shifting your focus to your audience [10:40] Fear as a compass: How to “dance with fear” and grow [15:00] The long game: Why visibility is about consistency, not instant results [19:20] Kendra’s challenge: Take one small, imperfect action today [21:00] Final thoughts: Your voice matters, and the world needs to hear it Key Takeaways: Perfection is a Lie: Authenticity and consistency will always matter more. Fear Means Growth: Feeling uncomfortable is a sign you’re pushing boundaries and moving forward. Visibility is Service: Showing up isn’t about you—it’s about serving your audience and solving their problems. The Long Game Wins: Small, consistent actions build trust, momentum, and lasting results. Challenge of the Week: What’s one small action you can take today to show up for your audience? Record a video, share a story, or write down what’s been holding you back. Take the first step and start building your momentum. Resources and Links Mentioned: 🎥 Join the On-Camera Confidence BootCamp: Click here to learn more 💻 Streaming Software: Ecamm 🌐 Explore More Resources: Visit KendraLosee.com Let’s Connect: Subscribe: Don’t miss an episode—hit subscribe wherever you listen to podcasts. Join the Conversation: What’s your biggest takeaway from this episode? Share it in the comments or tag Kendra on social media. Share the Love: If you found this episode helpful, share it with a friend who needs to hear it too. Next Episode Teaser: In our next episode, we’re diving into why discomfort isn’t just part of the process—it’s your superpower for building unstoppable confidence. You won’t want to miss it! -------------- DISCLAIMER: This podcast is sponsored by KendraLosee.com. Some links are affiliate links which means if you buy something we may receive a small commission. -------------- Powered by: eCamm Live: https://kendralosee.link/ecamm Streamyard: https://kendralosee.link/streamyard Descript: https://kendralosee.link/descript Magai: https://kendralosee.link/magai Transistor.fm: https://kendralosee.link/TransistorFm…
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
Are you ready to bet on yourself? Licensed clinical therapist and mental health advocate Zelina Chinwoh shares her powerful journey from being fired to building a thriving private practice and living unapologetically. In this episode, Zelina opens up about overcoming imposter syndrome, the challenges of showing up on camera, and how unresolved inner-child issues can impact every aspect of your life and business. Stay tuned for an inspiring story about breaking patterns, betting on yourself, and taking the leap—even when it’s scary. Plus, don’t miss the jaw-dropping tale she shares at the end about her creative (and hilarious) way to avoid being on camera! Key Takeaways: Why compartmentalizing your life and business might be holding you back. How imposter syndrome and fear show up for business owners. Practical steps to start living unapologetically. 🎧 Tune in now and take the first step toward your transformation! Show Notes Are you ready to take the leap and bet on yourself? In this episode of the Invisible to Invincible Podcast , host Kendra Losee sits down with licensed clinical therapist and mental health advocate Zelina Chinwoh, whose journey from being fired to building a thriving business is nothing short of inspiring. Zelina shares her story of overcoming imposter syndrome, conquering her fear of being on camera, and breaking free from limiting beliefs to live unapologetically. Whether you’re a business owner struggling with confidence or someone ready to shed the patterns holding you back, this conversation is packed with wisdom, humor, and actionable insights. What You’ll Learn in This Episode: The surprising way unresolved inner-child issues can affect your business and life. Why compartmentalizing your life may be holding you back. Practical strategies to overcome imposter syndrome and fear of visibility. How to bet on yourself and take bold steps toward your goals. The hilarious story of how Zelina started a balloon business to avoid being on camera—and what she learned along the way. Episode Highlights: [00:01:15] Meet Zelina Chinwoh: Licensed clinical therapist, mental health advocate, and unapologetic risk-taker. [00:03:21] Why your mind is your most important business tool. [00:12:53] The turning point: How being fired led Zelina to bet on herself. [00:30:52] Overcoming the fear of being on camera: Zelina’s journey to visibility. [00:39:53] Actionable advice for anyone feeling stuck or unsure about their next move. Loved this episode? Subscribe to the Invisible to Invincible Podcast , leave a review, and share it with a friend who needs a little confidence boost. And don’t forget to tag us on social media with your biggest takeaways! DISCLAIMER: This podcast is sponsored by KendraLosee.com. Some links are affiliate links which means if you buy something we may receive a small commission. -------------- 🌟 Connect with Guest: Website: www.healingexperiencenow.com Youtube- https://www.youtube.com/@thehealingexperiencenow Podcast - The Dear Unapologetically Me Podcast IG: @healingexperiencenow -------------- 🌟Connect with Kendra Website: https://kendralosee.com https://www.instagram.com/itskendralosee https://www.facebook.com/itskendralosee https://www.linkedin.com/in/kendralosee https://www.tiktok.com/@itskendralosee Powered by: eCamm Live: https://kendralosee.link/ecamm Streamyard: https://kendralosee.link/streamyard Descript: https://kendralosee.link/descript Magai: https://kendralosee.link/magai Transistor.fm: https://kendralosee.link/TransistorFm -------------- Subscribe on YouTube: https://kendralosee.link/youtube Subscribe to Podcast: https://kendralosee.link/podcast…
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
Are you ready to make 2025 your year to shine? In this first solo episode of the new year, host Kendra Losee breaks down why visibility is your golden ticket to standing out in today's competitive business world. Join Kendra as she speaks directly to busy, over 40 business owners, who have been hiding behind their businesses and clients, possibly out of fear, procrastination, or overwhelm. She shares her personal journey from feeling invisible to becoming a confident, on-camera leader. Kendra reveals the mindset shifts and practical strategies that changed her business in 2024, including the powerful benefits of leveraging video to expand your reach, build trust, and create meaningful connections. In this episode, you'll see how taking just one small, imperfect step today can lead to monumental changes in your business this year. You'll hear about a striking survey that shows vast opportunities for those over 35—but especially for those over 55—to dominate the video space. Listen in as Kendra emphasizes the importance of showing up authentically, and shares how the videos that resonated most with her audience were the unscripted, real moments. Using your visual, auditory, and kinesthetic senses, Kendra’s stories and actionable advice will help you feel the impact of visibility and inspire you to get started on your own journey from invisible to invincible. This episode is packed with inspiration, humor, and practical tips to guide you toward a more confident, visible you. If you’re ready to stop hiding and start standing out, this episode is your first step. Tune in, and let’s make 2025 the year you own your spotlight and grow your business like never before! Don't forget to subscribe, share with a friend. Show Notes Welcome to 2025! This year is your year to lead, connect, and grow, but here's the thing: you can't do that if you're invisible. Hi, I'm Kendra Losee, and this is the Invisible to Invincible Podcast. In today's episode, we're delving into the importance of visibility—not just as a marketing tactic, but as your key competitive edge. Whether you're dabbling in video or hiding behind your business, discover why showing up is non-negotiable this year and how it can revolutionize your business. Highlights [00:00:00] Introduction to 2025 and the importance of visibility Kendra underscores the significance of showing up in the new year, emphasizing that the time for hiding is over. [00:01:42] Reflection on 2024 accomplishments Kendra shares her journey from last year, the podcast’s growth, refining her niche, and honing her zone of genius. [00:02:41] The importance of action over perfection Through personal anecdotes, Kendra discusses why waiting for the perfect moment isn't practical and how imperfect action drives progress. [00:05:05] Demographic insights on video content creation Revealing that only 39% of people aged 35-54 and 9% aged 55+ create video content, Kendra highlights the immense opportunity for those who dare to step up. [00:06:59] The power of video in building trust and expanding reach Kendra explains why video is a powerful tool for scaling your personality, building trust, and making a lasting impact. [00:09:49] Real-life examples of impactful videos Kendra shares her experiences with casual, unpolished videos that resonate more with her audience than perfectly crafted content. On-Camera Confidence Bootcamp : Ready to stop hiding and start thriving with your on-camera presence in just six weeks? Join Kendra’s bootcamp designed to take you from camera-shy to thriving on camera. https://academy.kendralosee.com/on-camera-confidence-bootcamp Closing Thoughts Confidence isn't about being perfect; it's about showing up step by step. If this episode resonated with you, share it with someone who needs the push to start. Remember, your audience is waiting to hear from you. Until next time, keep showing up and owning the spotlight. You've got this! DISCLAIMER: This podcast is sponsored by KendraLosee.com. Some links are affiliate links which means if you buy something we may receive a small commission. -------------- 🌟Connect with Kendra Website: https://kendralosee.com https://www.instagram.com/itskendralosee https://www.facebook.com/itskendralosee https://www.linkedin.com/in/kendralosee https://www.tiktok.com/@itskendralosee -------------- Powered by: eCamm Live: https://kendralosee.link/ecamm Streamyard: https://kendralosee.link/streamyard Descript: https://kendralosee.link/descript Magai: https://kendralosee.link/magai Transistor.fm: https://kendralosee.link/TransistorFm -------------- Subscribe on YouTube: https://kendralosee.link/youtube Subscribe to Podcast: https://kendralosee.link/podcast…
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
Show Notes Introduction Welcome to Episode 038 of the Invisible to Invincible Podcast! In this inspiring episode, our host Kendra Losee chats with sales coach Justine Beauregard about the art of building and maintaining sales confidence. Dive into valuable insights on self-belief, leveraging personal strengths, and the importance of surrounding yourself with positivity. Whether you're an entrepreneur or simply looking to boost your confidence, this episode is packed with actionable tips to empower your journey. Highlights [03:15] Understanding Your Baseline : Justine explains the vital role of knowing your own sales strengths and how they contribute to confidence. [08:50] The Power of Belief : Discover why believing in your offer is as crucial as knowing it inside out, illustrated with Justine's compelling metaphor. [14:30] Strategies for Adapting to Challenges : Learn why it's essential to focus on problem-solving rather than dwelling on unchangeable circumstances. [21:00] Embracing Support Systems : Kendra and Justine discuss the significance of positive feedback and how it can counteract internal doubts. [27:40] Multi-role Skills in Business : Explore why adaptability in various roles enhances overall effectiveness and strengthens business operations. [34:10] Small Audiences, Big Impact : Justine sheds light on the value of engaging with a small, loyal audience and shares practical tips for nurturing this group. [41:00] Confidence in Action : Dive into actionable takeaways on building confidence in sales, backed by real-life examples. Actionable Takeaways Practicing Self-Belief : Focus on what you can control and practice gratitude for your efforts and achievements. Building a Support Network : Actively seek out and engage with positive influences that encourage your growth. Adopting Multi-role Skills : Embrace and hone various skills in your business to enhance your overall capabilities. We'd love to hear from you! Share your thoughts on this episode by using the hashtag #InvisibletoInvincible . Don’t forget to subscribe, rate, and review our podcast to help us continue providing valuable content. -------------- DISCLAIMER: This podcast is sponsored by KendraLosee.com. Some links are affiliate links which means if you buy something we may receive a small commission. -------------- Guest Information Name : Justine Beauregard Role/Profession : Sales Coach and Entrepreneur Website : JustineBeauregard.com Social Links : Instagram | Facebook -------------- Powered by: eCamm Live: https://kendralosee.link/ecamm Descript: https://kendralosee.link/descript Magai: https://kendralosee.link/magai Transistor.fm: https://kendralosee.link/TransistorFm -------------- Subscribe on YouTube: https://kendralosee.link/youtube Subscribe to Podcast: https://kendralosee.link/podcast Closing Thoughts Keep the conversation going! Stay tuned for our next episode, where we'll explore new strategies to elevate your business and confidence to new heights. Remember, you're not just building a business, you're building a legacy. Thank you for joining us for this episode. Until next time, learn how to make your business and career work for you, not the other way around. Remember, it's never too late become in-demand in your industry.…
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
Have you ever faced a moment when your entire world turned upside down in the blink of an eye? Imagine losing your job, discovering you're pregnant, and finding yourself completely alone - all within a single week. That's exactly what happened to today's guest, Vanessa Cabrera, who turned those challenging circumstances into the catalyst for an incredible entrepreneurial journey. In this inspiring conversation, Vanessa joins host Kendra Losee to share her remarkable story of resilience, growth, and transformation. From her lowest moments to becoming a confident, bold, and unapologetic marketing powerhouse, Vanessa's journey is a testament to the power of perseverance and self-belief. Key Insights You'll Gain: How Vanessa navigated the transition from corporate life to entrepreneurship The pivotal mindset shifts that propelled her business forward Strategies for overcoming self-doubt and building unshakable confidence The importance of embracing your authentic self in business How NLP (Neuro-Linguistic Programming) transformed Vanessa's approach to marketing and client success Why This Episode Matters: Whether you're an aspiring entrepreneur, a business owner facing challenges, or someone seeking inspiration to pursue your dreams, Vanessa's story offers valuable lessons and actionable insights. Her journey from crisis to success demonstrates that you can overcome any obstacle and create the life and business you desire with courage, determination, and the right mindset. This conversation goes deep, touching on topics neither Vanessa nor I expected. Get ready to be inspired, challenged, and motivated to take bold action in your own life and business. So grab your favorite beverage, settle in, and join us for an unforgettable discussion between these two master-certified NLP business coaches about resilience, authenticity, and the power of believing in yourself – even when the odds seem stacked against you. 🌟 Connect with Vanessa: https://www.facebook.com/vcabrera21/ https://www.linkedin.com/in/vanessacabrera/ -------------- 🌟Connect with Kendra Website: https://kendralosee.com https://www.instagram.com/itskendralosee https://www.facebook.com/itskendralosee https://www.linkedin.com/in/kendralosee https://www.tiktok.com/@itskendralosee _____________ DISCLAIMER: This podcast is sponsored by KendraLosee.com. Some links are affiliate links which means if you buy something we may receive a small commission. ____________ Powered by: eCamm Live: https://kendralosee.link/ecamm Streamyard: https://kendralosee.link/streamyard Descript: https://kendralosee.link/descript Magai: https://kendralosee.link/magai Transistor.fm: https://kendralosee.link/TransistorFm -------------- Subscribe on YouTube: https://kendralosee.link/youtube Subscribe to Podcast: https://kendralosee.link/podcast…
 
I
Invisible to Invincible Podcast: Marketing and Branding for High Achievers
Invisible to Invincible Podcast: Marketing and Branding for High Achievers podcast artwork
 
Are you a business owner feeling stuck, playing small, or struggling to reach your full potential? It's time to shift your perspective and elevate your business to new heights. In this episode, host Kendra Losee is joined by Cheri Petroni, founder and owner of the Oasis to Zen Transformation Spa in Las Vegas, Nevada. Cheri's journey from school teacher to spa owner and transformational coach is nothing short of inspiring. She shares her unique approach to personal and business transformation, helping clients overcome limiting beliefs and align their energies for success. Uncover Your Hidden Potential Discover how Cheri's role as an "inner landscape architect" can help you: Identify and overcome subconscious blocks holding you back Align your mental, emotional, physical, and spiritual energies Shift your mindset to embrace new possibilities in your business Key Insights for Business Growth Throughout our conversation, Cheri reveals valuable insights, including: The power of recognizing and leveraging your natural gifts How to identify and change your "set point" for success Strategies for breaking free from limiting beliefs and past conditioning Whether you're feeling overwhelmed, stuck in old patterns, or ready to take your business to the next level, this episode offers practical wisdom and actionable strategies to help you thrive. Don't miss this opportunity to gain valuable insights from Cheri's expertise for your personal and business transformation. Tune in now and start your journey towards becoming the business owner you've always known you could be.…
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

icon Daily Deals
icon Daily Deals
icon Daily Deals

Quick Reference Guide

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play