Ep 009: Reconstructing Your Case for Visualization with Alex Deaconson

Iron Mind Podcast

In this episode of the Iron Mind Podcast, visual communication in legal cases took center stage. Guest Alex Deaconson shared insights and experiences from his work at DK Global Services. Deaconson highlighted the pivotal role of 3D animations and visual aids in enhancing the impact of legal cases by humanizing injuries and damages, ultimately influencing jurors and expediting legal processes.
Key Takeaways

• Emotional Influence through Visuals: Deaconson emphasized the power of visually showcasing injuries and damages, stating, "Showing incisions, showing dynamic content that is medically accurate but still visceral and humanizes, it absolutely evokes emotion." By evoking emotions through visuals, attorneys can effectively communicate the impact of incidents on individuals, thereby strengthening their case.
• Strategic Use of Visuals: Visual aids are not limited to courtroom presentations but extend to demand packages and mediations. Deaconson shared a remarkable success story where a $50,000 offer was transformed into a $250,000 policy payout through the strategic use of animations. Utilizing visuals early in the legal process can save time, communicate severity, and showcase preparedness, ultimately influencing case outcomes.
• Building Client Relationships: Deaconson highlighted the importance of communication and support in fostering long-term client relationships. By offering personalized visual strategies tailored to each attorney's needs, DK Global Services ensures that clients receive the dedicated support required for successful legal representation.

About Our Guest
Alex Deaconson brings diverse skills to the table from many different backgrounds. Growing up all over the United States, in Germany, and spending time in Africa has given Alex a very diverse insight into culture and people. He was a successful analyst in the Fraud Department at T-Mobile Corporate headquarters in the Northwest before moving to Southern California.

Deaconson has a proven record of success with his vision, strategy, and art of storytelling. He is a Partner and Senior Visual Consultant at DK Global, arguably the top visuals firm in the nation. Being no stranger to the courtroom, Deaconson has 13 jury trials under his belt, acting as a trial technician and consultant. With over a decade of experience, Alex has consulted on over 1000 cases resulting in over 1.5 Billion in verdicts and settlements. He has consulted on matters involving major corporations, such as FedEx, Nestle, US Airways, Honda, Ford, Toyota, Sears, the US Government, and many other national and international entities. Alex notably consulted and worked on the Moradi v Cosmopolitan trial that resulted in a landmark $160.5 million verdict. Deaconson has recently worked closely on the 'Rust' (Alec Baldwin Shooting) matter and the George Floyd and BP Oil Spill cases.
Resources:
Website: https://dkglobal.net/
YouTube: https://www.youtube.com/channel/UCIKyZSqsrMgFLUWKlrTmkIQ
Facebook: https://facebook.com/DK-Global-Inc-100017975926/
Twitter/X: https://twitter.com/dkglobalinc
Instagram: https://www.instagram.com/dkglobal_inc/

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