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Insights Unlocked


1 How Anthropologie gets omnichannel right (and what to learn) 27:29
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Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…
Penn & Teller
Manage episode 456271807 series 2494857
Content provided by marksimmons.comedian@googlemail.com and Great Lines. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by marksimmons.comedian@googlemail.com and Great Lines or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Penn joins Mark & Danny to chat about the process of putting a show together, what they change when performing abroad, the importance of a good parking spot and so much more.
Penn & Teller will be celebrating 50 years of performing together next year with shows at the London Palladium. Link to tix here: https://www.ticketmaster.co.uk/penn-teller-tickets/artist/806654
Mark's new tour will be announced soon, head to his website to join his mailing list here: https://marksimmons.co.uk/
Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more...
Hosted on Acast. See acast.com/privacy for more information.
290 episodes
Manage episode 456271807 series 2494857
Content provided by marksimmons.comedian@googlemail.com and Great Lines. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by marksimmons.comedian@googlemail.com and Great Lines or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Penn joins Mark & Danny to chat about the process of putting a show together, what they change when performing abroad, the importance of a good parking spot and so much more.
Penn & Teller will be celebrating 50 years of performing together next year with shows at the London Palladium. Link to tix here: https://www.ticketmaster.co.uk/penn-teller-tickets/artist/806654
Mark's new tour will be announced soon, head to his website to join his mailing list here: https://marksimmons.co.uk/
Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more...
Hosted on Acast. See acast.com/privacy for more information.
290 episodes
All episodes
×Joz brings some fun imaginative ideas that he's tried and then dropped for whatever reason. Mark believes some of them your get another shot. What do you think? Watch Mark's Comedy Special on YouTube for free - Watch Here Get tickets to Mark's new tour (with Danny) here - Tap To Book Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more... Hosted on Acast. See acast.com/privacy for more information.…
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Jokes with Mark Simmons

Andrew Bird joins us to talk through a couple of jokes he can't quite get to work and one that doesn't suit his comedic style. Enjoy! Watch Mark's Comedy Special on YouTube for free - Watch Here Get tickets to Mark's new tour (with Danny) here - Tap To Book Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more... Hosted on Acast. See acast.com/privacy for more information.…
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Jokes with Mark Simmons

Michelle brings us 4 jokes that aren't quite working yet all for very different reasons. Enjoy! Follow Michelle on socials all @ michellesfunny Watch Mark's Comedy Special on YouTube for free - Watch Here Get tickets to Mark's new tour (with Danny) here - Tap To Book Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more... Hosted on Acast. See acast.com/privacy for more information.…
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Jokes with Mark Simmons

It's joke o'clock. Probably the most gags we've covered in an episode, such a fun one! Darren has just sold out the Leicester Square theatre but you can catch him this weekend in Glasgow here: https://glasgowcomedyfestival.seetickets.com/event/darren-walsh-do-you-like-puns-tour-warm-up-/drygate-peaks-bar/3186584 & his debut tour starts in January. Watch Mark's Comedy Special on YouTube for free - Watch Here Get tickets to Mark's new tour (with Danny) here - Tap To Book Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more... Hosted on Acast. See acast.com/privacy for more information.…
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Jokes with Mark Simmons

Abilgoliah returns with a routine about private hospitals that she can't get to work consistently. Let's see if we can work out why... Watch Mark's Comedy Special on YouTube for free - Watch Here Get tickets to Mark's new tour (with Danny) here - Tap To Book Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more... Hosted on Acast. See acast.com/privacy for more information.…
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Jokes with Mark Simmons

We reveal the Best Act, Best MC, Best Independent Promoter & Outstanding Contribution to UK Comedy. Watch Mark's Comedy Special on YouTube for free - Watch Here Get tickets to Mark's new tour (with Danny) here - Tap To Book Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more... Hosted on Acast. See acast.com/privacy for more information.…
Joey Page returns to dissect a whole routine about British Airways! Check out Joey's tour - Here Watch Mark's Comedy Special on YouTube for free - Watch Here Get tickets to Mark's new tour (with Danny) here - Tap To Book Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more... Hosted on Acast. See acast.com/privacy for more information.…
Award winning comedian and director, Ben Target, joins us to chat about directing shows and of course, tells some jokes he tried but couldn't get to work. Watch Mark's Comedy Special on YouTube for free here: https://www.youtube.com/watch?v=RRn6iEuZvPU Get tickets to Mark's new tour (with Danny) here: https://marksimmons.co.uk/live-dates/ Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more... Hosted on Acast. See acast.com/privacy for more information.…
Alexander Bennett brings 3 jokes he likes but can't get to work. Really fun episode! Watch Mark's Comedy Special on YouTube for free here: https://www.youtube.com/watch?v=RRn6iEuZvPU Get tickets to Mark's new tour (with Danny) here: https://marksimmons.co.uk/live-dates/ Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more... Hosted on Acast. See acast.com/privacy for more information.…
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Jokes with Mark Simmons

This week we breakdown the process of independently making a comedy special and Danny quizzes me on certain key aspect of the show. Go watch the special on YouTube here: https://youtu.be/RRn6iEuZvPU Mark's new tour, Jest To Impress, is on sale this Friday but you can access tickets early by joining his mailing list here: www.marksimmons.co.uk Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more... Hosted on Acast. See acast.com/privacy for more information.…
Milo Edwards going us to chat through three jokes we likes but couldn't get to work. For Mark's new comedy special and brand new tour show join his mailing list here: www.marksimmons.co.uk Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more... Hosted on Acast. See acast.com/privacy for more information.…
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Jokes with Mark Simmons

A roller coaster of an episode for Mark's birthday, some bad news regarding Edinburgh but all ends well with a lovely darts joke quiz. To see Mark's comedy special and book tickets for his new tour, join hs mailing list here: www.marksimmons.co.uk Hosted on Acast. See acast.com/privacy for more information.…
Paddy Young joins Mark & Danny to chat about his alcohol free beer routine and his material about where to look when sitting on the tube. Mark's new tour will be on sale soon, join his mailing list here so you don't miss out www.marksimmons.co.uk Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more... Hosted on Acast. See acast.com/privacy for more information.…
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Jokes with Mark Simmons

Seann returns to chat about his new YouTube stand-up special Back From The Bed! We talk about this choice of opener, wardrobe malfunctions and what not to do when a gig is going wrong. Mark Simmons new tour will be on sale very soon, sign up to his mailing list here so you don't miss it. www.marksimmons.co.uk Previous guests include Milton Jones, Sarah Millican, Rob Beckett, Penn & Teller, Ed Byrne, Gary Delaney, Seann Walsh, Jeff Innocent & many more... Hosted on Acast. See acast.com/privacy for more information.…
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Jokes with Mark Simmons

Jam packed Christmas podcast this week. Naughty advent calendars, 20 questions, secret Santa & Darren Walsh joins the boys for a Christmas cracker competition. Mark's tour goes on sale soon, join his mailing list at www.marksimmons.co.uk Hosted on Acast. See acast.com/privacy for more information.…
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