Reinventing the Barbershop with The Bolinders

JumbleThink

There are certain industries that have a 'legacy' going back hundreds of years. The barbershop is one of those industries. There is a certain expectation of makes up the typical barbershop and in many ways, it has defined an expectation from pop culture. What happens when you rethink the status quo and create a new model or picture of what could be a new model for the barbershop?
This is what Steve and Sarah Bolinder have done. And it all started with an idea and sketches...and a gentle push from Sarah for Steve to go into the unknown and create a new picture of the perfect barbershop. This has led to success beyond what they could imagine. This has reimagined the model for their customers, employees, and themselves. Not only has their own barbershop flourished, but others now seek them out to start their own 'Chop Barbershops' through franchises.
In today's show, we talk about rethinking established industries, turning dreams into businesses, overcoming the pains of growth, and creating a vision that invites others into the story.
Links
Barbershop: https://chopbarbershop.com
Franchise: https://www.chopbarbershopfranchise.com
About Steve & Sarah Bolinder
In 2015, Steve and Sarah Bolinder finally agreed it was time to open the doors to a shop they had dreamed of owning for over fifteen years; a barbershop for all humanity with great music, beer, and a “come on in” kind of vibe. Before opening, Steve met with his good friend and fellow barber Danny Rainey to invite him and his wife Katie to help give life to their dream. By 2018, their little shop had grown to three and signed its’ first franchise deal.
Before deciding to make the franchise leap, the owners sat down to really look at what had caused such tremendous growth in such a short amount of time, and what they discovered was that the culture of Chop surrounded four key values that had developed under their noses as they worked on the dream they loved.