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Attract More Clients While Doing Less with Racheal Cook

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Manage episode 430321255 series 3420908
Content provided by Shannon Weinstein. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shannon Weinstein or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today, Shannon Weinstein sits down with Racheal Cook, an award-winning business strategist and the founder of the CEO Collective, to discuss a revolutionary approach to business growth that minimizes burnout and maximizes client attraction. Racheal shares her insights on sustainable success without sacrificing personal well-being, delving into how entrepreneurs can redefine their definition of success and structure their businesses accordingly. Listen in as they tackle the pitfalls of current marketing strategies, the importance of a solid vision, and the power of effective attract marketing. Whether you're a seasoned entrepreneur or just starting out, this episode is packed with actionable advice to help you scale your business while preserving your quality of life.

As an award-winning business strategist, Host of the Promote Yourself to CEO podcast, and Founder of The CEO Collective, Racheal Cook is on a mission to end entrepreneurial poverty for women. Over the last 15 years, she has helped thousands of women entrepreneurs design profitable businesses without hustle and burnout. A sought after speaker on entrepreneurship, marketing, and productivity, Racheal has been featured by the US Chamber of Commerce, Forbes, Inc, Fast Company, and Female Entrepreneur Association.

90 Day CEO Sustainable Success Series: https://go.theceocollective.com/90-day-ceo-success-path

Facebook: https://www.facebook.com/racheal.cook/

Instagram: https://www.instagram.com/racheal.cook/

TikTok: https://www.tiktok.com/@rachealcookmba

Website: https://theceocollective.com/

What you'll hear in this episode:

03:22 Define success beyond just revenue, prioritize life.

09:37 Intentional setup key for sustainable business growth.

11:39 Marketers oversell tactics, neglecting overall strategy.

15:44 Authenticity and joy in creating content.

19:31 Show up where they're already interested.

If you like this episode, check out:

This Could Be the Most Expensive Sales Mistake You Make

Stop Doing This to Your Customers

How to Keep High Margins as a Franchisee

Want to learn more so you can earn more?

Get $50 off your HR audit with People Principles by using code SHANNON50 here.

Visit keepwhatyouearn.com to dive deeper on our episodes

Visit keepwhatyouearncfo.com to work with Shannon and her team

Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ

Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/

The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

  continue reading

608 episodes

Artwork
iconShare
 
Manage episode 430321255 series 3420908
Content provided by Shannon Weinstein. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shannon Weinstein or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today, Shannon Weinstein sits down with Racheal Cook, an award-winning business strategist and the founder of the CEO Collective, to discuss a revolutionary approach to business growth that minimizes burnout and maximizes client attraction. Racheal shares her insights on sustainable success without sacrificing personal well-being, delving into how entrepreneurs can redefine their definition of success and structure their businesses accordingly. Listen in as they tackle the pitfalls of current marketing strategies, the importance of a solid vision, and the power of effective attract marketing. Whether you're a seasoned entrepreneur or just starting out, this episode is packed with actionable advice to help you scale your business while preserving your quality of life.

As an award-winning business strategist, Host of the Promote Yourself to CEO podcast, and Founder of The CEO Collective, Racheal Cook is on a mission to end entrepreneurial poverty for women. Over the last 15 years, she has helped thousands of women entrepreneurs design profitable businesses without hustle and burnout. A sought after speaker on entrepreneurship, marketing, and productivity, Racheal has been featured by the US Chamber of Commerce, Forbes, Inc, Fast Company, and Female Entrepreneur Association.

90 Day CEO Sustainable Success Series: https://go.theceocollective.com/90-day-ceo-success-path

Facebook: https://www.facebook.com/racheal.cook/

Instagram: https://www.instagram.com/racheal.cook/

TikTok: https://www.tiktok.com/@rachealcookmba

Website: https://theceocollective.com/

What you'll hear in this episode:

03:22 Define success beyond just revenue, prioritize life.

09:37 Intentional setup key for sustainable business growth.

11:39 Marketers oversell tactics, neglecting overall strategy.

15:44 Authenticity and joy in creating content.

19:31 Show up where they're already interested.

If you like this episode, check out:

This Could Be the Most Expensive Sales Mistake You Make

Stop Doing This to Your Customers

How to Keep High Margins as a Franchisee

Want to learn more so you can earn more?

Get $50 off your HR audit with People Principles by using code SHANNON50 here.

Visit keepwhatyouearn.com to dive deeper on our episodes

Visit keepwhatyouearncfo.com to work with Shannon and her team

Watch this episode and more here: https://www.youtube.com/channel/UCMlIuZsrllp1Uc_MlhriLvQ

Connect with Shannon on IG: https://www.instagram.com/shannonkweinstein/

The information contained in this podcast is intended for educational purposes only and is not individual tax advice. Please consult a qualified professional before implementing anything you learn.

  continue reading

608 episodes

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