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PPC for Law Firms – Getting Started with Google Ads
Manage episode 397622624 series 3458078
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Typically, individuals seek the services of a lawyer when something goes wrong, or they fear something might soon take a turn for the worse. Such situations can be a source of great stress and concern. This is an ideal setting for you to come to the rescue and put their mind at ease.
Kevin Adams is the founder and CEO of Predictive Online Marketing, a digital advertising agency specializing in paid search advertising.
Kevin sat with us to tackle the following topics to help you rescue potential clients with the help of Google Ads:
- Ad Copy
- Landing Pages
- Ad Extensions
- Keywords
- Negative Keywords
- Conversion Tracking
More Resources:
Business Plan Guide for Growing Law Firms
Task Evaluation for an Efficient Law Practice
Getting Them in the Door – 12 Marketing Ideas
Tailored Business Insurance Portfolio
Disclaimer:
Daniels-Head Insurance Agency (DHIA) seeks thoughts and insights from a variety of individuals and organizations in the industry. The guest content on this podcast represents the individual opinion of the guest and not that of DHIA. Nor is it the opinion of DHIA’s underwriters and business partners. Neither DHIA nor DHIA’s business partners are recommending, endorsing, or sponsoring any companies, or third parties mentioned in this podcast.
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