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24 What Archetype are You? Interview with Archetypal Branding Specialist Kaye Putnam
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"Branding yourself is like looking in a fun house mirror. You don’t ever really know how people see you," says brand consultant Kaye Putnam who uses Archetypes to help clients gain clarity in their message.
Kaye became fascinated with Archetypes over four years ago, and found them to be particularly effective in helping her clients define their visual brands. After years of experimentation, Kaye has found that there are 12 main Archetypes and that we only need know our top 2 in order to find clarity and direction in our message.
Tune into today's podcast to learn more on how Branding through Archetypes could make a huge difference in your life and business.
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