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Ep. 41: The Right Content at Each Stage of the Buyers’ Journey for Legal Services
Manage episode 200679297 series 1672401
As a lawyer or legal marketer, how do you get the right content to the right people at the right time?
Our very own Guy Alvarez, founder of Good2bSocial, joins us on the Legal Marketing 2.0 podcast to discuss the buyers’ journey in the search for legal services and how marketing automation helps you to pinpoint where your buyer or target audience is in that journey so you can serve up the most useful content to them exactly when they need it.
Full shownotes at Good2bSocial.com
199 episodes
Manage episode 200679297 series 1672401
As a lawyer or legal marketer, how do you get the right content to the right people at the right time?
Our very own Guy Alvarez, founder of Good2bSocial, joins us on the Legal Marketing 2.0 podcast to discuss the buyers’ journey in the search for legal services and how marketing automation helps you to pinpoint where your buyer or target audience is in that journey so you can serve up the most useful content to them exactly when they need it.
Full shownotes at Good2bSocial.com
199 episodes
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