Is going viral HURTING you?

LEVEL UP

The possibility of millions of people seeing your content and being exposed to your brand is an amazing thing, right? Well, maybe.
The popularity of reels + TikTok and the excitement of trying to going viral has changed the way we view content and these platforms. We see more and more people acting like influencers, whose sole mission is audience building and view count.
The thing is: we aren't influencers. We are business owners. And our goals are very different.
Today's podcast episode is a discussion on mistakes we see wedding photographers and videographers making on social media, all while trying to go viral (and how it's likely HURTING their businesses far more than it's helping). We even talk about some of our students who have gone viral on Instagram and TikTok, and what they noticed happening as a result of that.
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