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B2C CSMs do it better | TDSU Ep. 38
Manage episode 424766849 series 3577614
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So often, we focus our conversation on that of the B2B customer success manager. But in many ways, the B2C folks have us beat.
Tell us your thoughts!
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⏱️ Timestamps:
00:00:00 - B2C CSMs do it better
00:01:00 - Money and behavior in customer success
00:02:30 - Digital workflows in B2C
00:04:00 - Complexity in B2C vs. B2B
00:05:30 - The role of product-led growth in B2C
00:06:30 - Technical acumen and automation
00:07:30 - Retention strategies for B2C
00:08:30 - Persuasive cancellation flows
00:09:30 - The ethics of customer retention tactics
00:11:00 - One app's thirsty notifications
00:11:45 - Like, comment, and subscribe!
📺 Lifetime Value: Your Destination for Customer Success content
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Website: https://www.lifetimevalue.show
🤝 Connect with the hosts:
Dillon's LinkedIn: https://www.linkedin.com/in/dillonryoung
JP's LinkedIn: https://www.linkedin.com/in/jeanpierrefrost/
Rob's LinkedIn: https://www.linkedin.com/in/rob-zambito/
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