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Pitch Produce to Any Media Platform
Manage episode 349897634 series 1000753
Creating true omni-channel shopper engagement in the produce department requires touchpoints along the entire path-to-purchase, and these touchpoints have changed over the past three years. Join RDBA CEO, Phil Lempert and his guest Bonnie Taub-Dix, registered dietitian, media pro, and California Strawberry Commission spokesperson, as they discuss how working with media outlets has changed and how to effectively partner to drive produce sales.
68 episodes
Manage episode 349897634 series 1000753
Creating true omni-channel shopper engagement in the produce department requires touchpoints along the entire path-to-purchase, and these touchpoints have changed over the past three years. Join RDBA CEO, Phil Lempert and his guest Bonnie Taub-Dix, registered dietitian, media pro, and California Strawberry Commission spokesperson, as they discuss how working with media outlets has changed and how to effectively partner to drive produce sales.
68 episodes
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