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A Journey of Rebranding and Resilience w/ Keith Dawkins, Harlem Globetrotters & Herschend Entertainment Studios

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Manage episode 380281741 series 2078540
Content provided by Al Mannarino. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Al Mannarino or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Keith Dawkins' journey from a small New Jersey town to the helm of the Harlem Globetrotters is a story of transformation and vision. His forward-thinking approach to marketing and leadership is reinvigorating this iconic brand, propelling it into the 21st century.


In a new episode of Marketing Vanguard, Keith talks about how he's continuing to inspire change and innovation with the iconic basketball team.


Listen in to hear more about how as President, Keith is continuing to push the brand into new markets while resonating with broader audiences.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

277 episodes

Artwork
iconShare
 
Manage episode 380281741 series 2078540
Content provided by Al Mannarino. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Al Mannarino or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Keith Dawkins' journey from a small New Jersey town to the helm of the Harlem Globetrotters is a story of transformation and vision. His forward-thinking approach to marketing and leadership is reinvigorating this iconic brand, propelling it into the 21st century.


In a new episode of Marketing Vanguard, Keith talks about how he's continuing to inspire change and innovation with the iconic basketball team.


Listen in to hear more about how as President, Keith is continuing to push the brand into new markets while resonating with broader audiences.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

277 episodes

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