The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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From Fashion to Fine Wine w/ Jessica Kogan, Vintage Wine Estates
Manage episode 368151033 series 2078540
Content provided by Al Mannarino. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Al Mannarino or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Jessica Kogan, the Chief Growth and Experience Officer at Vintage Wine Estates, has embarked on a remarkable journey that transcends traditional boundaries. Starting her career in the fashion industry, Kogan discovered her passion for revitalizing brands, breathing new life into forgotten icons such as Dr. Scholl's exercise sandals and Elizabeth Arden.
However, it was her serendipitous partnership with wine connoisseur Cameron Hughes that truly set her on an extraordinary path. Combining their respective expertise, Kogan and Hughes embarked on a pioneering venture, giving birth to the renowned Cameron Hughes Wine company.
Listen to this week's episode to hear more about how Kogan is driven by insatiable curiosity and how she ended up in the adult beverage industry.
Reach the right audiences in the right moments with Amazon Ads. With a wide range of owned channels and creative ad formats, Amazon Ads helps brands seamlessly deliver innovative, immersive ad experiences for brand marketing, performance, and everything in between. From streaming to shopping to gaming and beyond, connect with consumers in the places they love to be. Learn more.
Hosted on Acast. See acast.com/privacy for more information.
277 episodes
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Manage episode 368151033 series 2078540
Content provided by Al Mannarino. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Al Mannarino or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Jessica Kogan, the Chief Growth and Experience Officer at Vintage Wine Estates, has embarked on a remarkable journey that transcends traditional boundaries. Starting her career in the fashion industry, Kogan discovered her passion for revitalizing brands, breathing new life into forgotten icons such as Dr. Scholl's exercise sandals and Elizabeth Arden.
However, it was her serendipitous partnership with wine connoisseur Cameron Hughes that truly set her on an extraordinary path. Combining their respective expertise, Kogan and Hughes embarked on a pioneering venture, giving birth to the renowned Cameron Hughes Wine company.
Listen to this week's episode to hear more about how Kogan is driven by insatiable curiosity and how she ended up in the adult beverage industry.
Reach the right audiences in the right moments with Amazon Ads. With a wide range of owned channels and creative ad formats, Amazon Ads helps brands seamlessly deliver innovative, immersive ad experiences for brand marketing, performance, and everything in between. From streaming to shopping to gaming and beyond, connect with consumers in the places they love to be. Learn more.
Hosted on Acast. See acast.com/privacy for more information.
277 episodes
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Similar to Marketing Vanguard
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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