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Measurement and Iteration: Social Strategy 201 (Episode 166)

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Content provided by Michael Boezi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michael Boezi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Content Marketing 201: Beyond the Basics

Measurement is an important component of marketing. Without measurement, it’s merely a one-way spray of content, isn’t it?

We can do better than that. By treating our marketing efforts like an experiment, we can set metrics, collect data (qualitative or quantitative), analyze the results, make adjustments, and then iterate.

Episode 166 is about how to put a simple plan in action to help you get better results from your social campaigns. Listen here or in your favorite pod player.

Show Notes / Links from the Episode

Become a Patron!

To book a session with me: https://controlmousemedia.com/strategy

Measurement Tools: Social

Lastly https://bitly.com is the link shortener that I use for tracking click counts in social. For instance, this episode is: http://bit.ly/mwm-166 (for Episode 166).

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The post Measurement and Iteration: Social Strategy 201 appeared first on Control Mouse Media, LLC.

  continue reading

212 episodes

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iconShare
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on September 15, 2024 13:12 (6d ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 252995959 series 2359254
Content provided by Michael Boezi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michael Boezi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Content Marketing 201: Beyond the Basics

Measurement is an important component of marketing. Without measurement, it’s merely a one-way spray of content, isn’t it?

We can do better than that. By treating our marketing efforts like an experiment, we can set metrics, collect data (qualitative or quantitative), analyze the results, make adjustments, and then iterate.

Episode 166 is about how to put a simple plan in action to help you get better results from your social campaigns. Listen here or in your favorite pod player.

Show Notes / Links from the Episode

Become a Patron!

To book a session with me: https://controlmousemedia.com/strategy

Measurement Tools: Social

Lastly https://bitly.com is the link shortener that I use for tracking click counts in social. For instance, this episode is: http://bit.ly/mwm-166 (for Episode 166).

Published by

The post Measurement and Iteration: Social Strategy 201 appeared first on Control Mouse Media, LLC.

  continue reading

212 episodes

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