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Consumer Behavior x Marketing, with Dr. Soňa Kľučárová
Manage episode 365603708 series 3265559
Content provided by Alexander Sofronas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alexander Sofronas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode I sat down with Dr. Soňa Kľučárová, Assistant Professor of Marketing at University of Nebraska at Omaha. We discuss the consumer behavior research Soňa has done including on luxury product consumption, status-based consumption, impacts on charitable behavior, and more.
Watch this episode on YouTube!
Join the discussion below!
Have questions about Marketing Analytics? Email Alex at alexandersofronas@gmail.com
Click Here for Transcribed Episodes of Marketing x Analytics
All view are our own.
111 episodes
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Manage episode 365603708 series 3265559
Content provided by Alexander Sofronas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alexander Sofronas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode I sat down with Dr. Soňa Kľučárová, Assistant Professor of Marketing at University of Nebraska at Omaha. We discuss the consumer behavior research Soňa has done including on luxury product consumption, status-based consumption, impacts on charitable behavior, and more.
Watch this episode on YouTube!
Join the discussion below!
Have questions about Marketing Analytics? Email Alex at alexandersofronas@gmail.com
Click Here for Transcribed Episodes of Marketing x Analytics
All view are our own.
111 episodes
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Similar to Marketing x Analytics
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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continue reading
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