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Leadership x Performance Marketing, with Scott C. Konopasek | Sponsored by Adverity

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Manage episode 345616149 series 3265559
Content provided by Alexander Sofronas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alexander Sofronas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode I sat down with Scott C. Konopasek, CEO of Mint Measure. We discuss entrepreneurship and leaving a traditional job, finding a cofounder, how to improve performance in marketing with targeting and creative, balancing investment in sales, marketing, finance, and other roles at a startup, how culture is influenced in an organization, work-from-home versus hybrid work culture, and more.

This episode is sponsored by Adverity. Go to info.adverity.com/mxa to book a demo and learn more.

Join the discussion below!

Twitter | LinkedIn

Have questions about Marketing Analytics? Email Alex at alexandersofronas@gmail.com

Click Here for Transcribed Episodes of Marketing x Analytics

All view are our own.

  continue reading

111 episodes

Artwork
iconShare
 
Manage episode 345616149 series 3265559
Content provided by Alexander Sofronas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alexander Sofronas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode I sat down with Scott C. Konopasek, CEO of Mint Measure. We discuss entrepreneurship and leaving a traditional job, finding a cofounder, how to improve performance in marketing with targeting and creative, balancing investment in sales, marketing, finance, and other roles at a startup, how culture is influenced in an organization, work-from-home versus hybrid work culture, and more.

This episode is sponsored by Adverity. Go to info.adverity.com/mxa to book a demo and learn more.

Join the discussion below!

Twitter | LinkedIn

Have questions about Marketing Analytics? Email Alex at alexandersofronas@gmail.com

Click Here for Transcribed Episodes of Marketing x Analytics

All view are our own.

  continue reading

111 episodes

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