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ML284: Mike Bosworth (Co-Founder of WeConcile)
Manage episode 353765741 series 1972864
Mike Bosworth is well known throughout the business sales world as a thought leader, speaker, sales philosopher, entrepreneur, and the author of best-selling sales books Solution Selling (McGraw-Hill, 1993), co-author of CustomerCentric Selling (McGraw-Hill, 2003). Mike began studying the power of story as a framework for building emotional connection in 2008 and published a new book, What Great Salespeople Do, the Science of Selling Through Emotional Connection, and the Power of Story, in January 2012. In January 2013, Mike founded Story Seekers with a focus on teaching people how to connect with strangers using a story framework.
More Info: WeConcile
Sponsors:
Master Your Podcast Course: MasterYourSwag
Free Coaching Session: Masterleadership.org
Support Our Show: Click Here
Lily's Story: My Trust Manifesto
Support this show http://supporter.acast.com/masterleadership.
Hosted on Acast. See acast.com/privacy for more information.
330 episodes
Manage episode 353765741 series 1972864
Mike Bosworth is well known throughout the business sales world as a thought leader, speaker, sales philosopher, entrepreneur, and the author of best-selling sales books Solution Selling (McGraw-Hill, 1993), co-author of CustomerCentric Selling (McGraw-Hill, 2003). Mike began studying the power of story as a framework for building emotional connection in 2008 and published a new book, What Great Salespeople Do, the Science of Selling Through Emotional Connection, and the Power of Story, in January 2012. In January 2013, Mike founded Story Seekers with a focus on teaching people how to connect with strangers using a story framework.
More Info: WeConcile
Sponsors:
Master Your Podcast Course: MasterYourSwag
Free Coaching Session: Masterleadership.org
Support Our Show: Click Here
Lily's Story: My Trust Manifesto
Support this show http://supporter.acast.com/masterleadership.
Hosted on Acast. See acast.com/privacy for more information.
330 episodes
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