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#217: Damian Kulash - Mercedes Benz at SXSW
Manage episode 230965818 series 1300583
To celebrate the launch of Mercedes-Benz EQ -- a new electric vehicle -- OK Go front man, Damian Kulash joins Innovation Crush and discusses the creation of the Stress Inversion Transformer (SIT). Damian's vision in exploring "EQ" was to figure out away to turn negative energy into positive energy. So naturally (and because science), he built a booth that allows humans to exactly that. Along the way we discuss personal brand, the creative process, the SIT's upcoming world tour, and answer a few audience questions.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
256 episodes
Manage episode 230965818 series 1300583
To celebrate the launch of Mercedes-Benz EQ -- a new electric vehicle -- OK Go front man, Damian Kulash joins Innovation Crush and discusses the creation of the Stress Inversion Transformer (SIT). Damian's vision in exploring "EQ" was to figure out away to turn negative energy into positive energy. So naturally (and because science), he built a booth that allows humans to exactly that. Along the way we discuss personal brand, the creative process, the SIT's upcoming world tour, and answer a few audience questions.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
256 episodes
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