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Retailers’ Real Appetite for Sustainability

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Manage episode 363089990 series 2415783
Content provided by MCM CommerceChat. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MCM CommerceChat or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

A new global study by IBM found that 61% of consumer goods and retail leaders are purposefully aligning their sustainability and operational goals, with 77% of the respondents agreeing that sustainability investments will accelerate business growth.

The study, titled “Redesigning Brand Values: Purpose and Profit Converge in Core Operations,” highlights success stories from Levi Strauss, Pandora, Reckitt, Unilever and Walmart.

Luq Niazi, global managing partner and Industries and Global Consumer Industry leader at IBM Consulting, shared insights from the report in this MCM CommerceChat podcast. He explains how companies are allocating resources for sustainability, and advises how to communicate efforts to your customers without greenwashing. We also discuss AI technologies for sustainable efficiency, and how Walmart is using blockchain to reach the holy grail of supply chain transparency. You can access the full report here.

The post Retailers’ Real Appetite for Sustainability appeared first on Multichannel Merchant.

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10 episodes

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Manage episode 363089990 series 2415783
Content provided by MCM CommerceChat. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MCM CommerceChat or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

A new global study by IBM found that 61% of consumer goods and retail leaders are purposefully aligning their sustainability and operational goals, with 77% of the respondents agreeing that sustainability investments will accelerate business growth.

The study, titled “Redesigning Brand Values: Purpose and Profit Converge in Core Operations,” highlights success stories from Levi Strauss, Pandora, Reckitt, Unilever and Walmart.

Luq Niazi, global managing partner and Industries and Global Consumer Industry leader at IBM Consulting, shared insights from the report in this MCM CommerceChat podcast. He explains how companies are allocating resources for sustainability, and advises how to communicate efforts to your customers without greenwashing. We also discuss AI technologies for sustainable efficiency, and how Walmart is using blockchain to reach the holy grail of supply chain transparency. You can access the full report here.

The post Retailers’ Real Appetite for Sustainability appeared first on Multichannel Merchant.

  continue reading

10 episodes

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