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Disney to Buy Fox - Now What?

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Manage episode 193658163 series 57779
Content provided by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

What happens next now that Disney has made a $52 billion bid for most of Fox? We'll tell you. Also, people want products to make them happy and healthy, and TV advertising has a BIG problem. Plus, rants and raves Tripadvisor's top rated London eatery (or is it), Netflix's personalization of artwork, not just recommendations, beatiful people at Silicon Valley parties who turn out to be models hired to impersonate friends, and James Franco's fabulous new movie "The Disaster Artist." Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources:

https://www.nytimes.com/2017/12/14/business/dealbook/disney-fox-deal.html

https://www.fastcompany.com/40502211/brands-people-just-want-products-that-make-them-happy-and-healthy?

https://www.mediapost.com/publications/article/310978/i-am-television-advertising-and-i-have-a-problem.html

  continue reading

99 episodes

Artwork
iconShare
 
Manage episode 193658163 series 57779
Content provided by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist, Tom Asacker, Brand Advisor, Mark Ramsey, and Media Strategist or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

What happens next now that Disney has made a $52 billion bid for most of Fox? We'll tell you. Also, people want products to make them happy and healthy, and TV advertising has a BIG problem. Plus, rants and raves Tripadvisor's top rated London eatery (or is it), Netflix's personalization of artwork, not just recommendations, beatiful people at Silicon Valley parties who turn out to be models hired to impersonate friends, and James Franco's fabulous new movie "The Disaster Artist." Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.

Sources:

https://www.nytimes.com/2017/12/14/business/dealbook/disney-fox-deal.html

https://www.fastcompany.com/40502211/brands-people-just-want-products-that-make-them-happy-and-healthy?

https://www.mediapost.com/publications/article/310978/i-am-television-advertising-and-i-have-a-problem.html

  continue reading

99 episodes

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