The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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BTB: Proven Strategies for Growth in Healthcare Marketing (w/ Jennifer Christensen, Beacon Media + Marketing)
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Manage episode 426543990 series 1848080
Content provided by Metrics & Chill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Metrics & Chill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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In this episode of "Metrics & Chill," Jennifer Christensen, founder partner at Beacon Media and Marketing, shares the agency's journey from a content and inbound marketing firm to a national leader in marketing for mental and behavioral health clinics. She discusses the use of tools like Databox for reporting, the transition to telehealth, the impact of AI on marketing, and the value of a collaborative industry approach in driving business growth and performance.
Links:
180 episodes
MP3•Episode home
Manage episode 426543990 series 1848080
Content provided by Metrics & Chill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Metrics & Chill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Links
- Try Benchmarks Explorer
- Learn More About Databox
- Subscribe to our newsletter for episode summaries, benchmark data, and more
In this episode of "Metrics & Chill," Jennifer Christensen, founder partner at Beacon Media and Marketing, shares the agency's journey from a content and inbound marketing firm to a national leader in marketing for mental and behavioral health clinics. She discusses the use of tools like Databox for reporting, the transition to telehealth, the impact of AI on marketing, and the value of a collaborative industry approach in driving business growth and performance.
Links:
180 episodes
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