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Ep 011 - The Universe Came Knocking And I'm Returning To My Goal w/ Lyne Frank
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Lyne Frank - Action Coach and Founder of Ignite in Community.
“Empowering Women To Have The Confidence To Move Towards Whatever It Is They Want To Do.”
Join Lyne and Hannah as they discuss Lyne’s story, goal, and marketing challenges.
When Lyne graduated college she was MAD that she now had to go get a job and instead decided to travel. But when she returned home society took over and she followed the path of getting a job, a spouse, and having kids. Then she had a mid-life awakening!
She remembered that she originally planned on writing a book. Which turned into a book and a course with the mission to empower women to reach for more.
In this episode, we talk about Lyne’s story, her goals, and marketing strategies that she used to begin growing her circles. And the next strategies she could implement into her business! Including ways she can maximize the content that she is creating, how to leverage the member of her community to grow it, affiliates, email marketing, and more!
What marketing strategies do we talk about?
- How to balance email marketing between sales and education
- Clarifying your message for your service
- Using your members to grow your business
- Is Tik Tok for business?
Get a breakdown of the whole episode or skip to what you want to listen to – this is your table of content:
00:00 - 11:37 Lyne shares how she fell into society norms of going to school, getting a job, to breaking away to follow her dream to help women all over the world.
11:37 - 17:19 Lyne’s goal of being known as the local Circle Lady. While creating a space for women to be empowered.
17:40- 21:33 The marketing that Lyne has used locally and socially.
- Meeting throughout the neighborhoods and connection
- Social Media
- Leveraging each member’s reach for the ignite in circle
21:34+ Recommendations to move forward and grow!
21:34 How to use emails for educational content not just sales
–:–Clarifying your message
26:44 Repurposing all of the videos on social media
26:43 Using email automation to grow your database
32:11 Growing the circles through affiliates
36:15 Should you be using TikTok for Business
39.44 Reviews
Connected with Lyne!
Coaching Website: www.lynefrank.com
Ignite in Community: https://www.igniteincommunity.org
Instagram: @igniteincommunity
Instagram: lynefrank_actioncoach
Facebook Group: https://www.facebook.com/groups/412712286561417
Booke Mentions
Playing Big by Tara Mohr
https://www.amazon.com/Playing-Big-Practical-Wisdom-Create/dp/1592409601
OUTRAGEOUS Multi-Step Marketing Campaigns by Bill Glazer
https://www.amazon.com/OUTRAGEOUS-Multi-Step-Marketing-Outrageously-Successful-ebook/dp/B07KMLGN88
20 episodes
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