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260: Fearless female advocating with McKenzie Bauer of Thread Wallets
Manage episode 408729900 series 2566756
When McKenzie Bauer’s boyfriend lost his wallet, he struggled to replace it - everything was big, bulky or boring. After marrying in 2015, they raised some $60,000 from Kickstarter and launched Thread Wallets with a line of slim, stylish wallets that can be attached to a keychain, lanyard or phone. They’ve since expanded into other accessories, like lip balm holders and crossbody bags. They sell their products in 600 stores like Zumiez and Scheels, plus create corporate swag for Coca-Cola and Qualtrics.McKenzie’s goal is to empower individuals to ‘carry on’ through both the products she sells and the lifestyle she promotes. Since the early days, she gravitated toward the marketing aspects of our business and ran as the CMO until the spring of 2021 when she stepped back to pursue personal projects and to focus on family. In the years that she was CMO, Thread was ranked one of the fastest growing companies in Utah and appeared twice on the INC. 500.McKenzie is a fearless advocate for women’s equality and today we talk A LOT about the power of networking, masterminding, and getting women together to inspire one another. If you are a woman who needs a burst of energy and motivation to go after something you really believe in, this episode is tailored just for you.
Follow along with Mckenzie
Instagram @mckenziebauer
Linkedin https://www.linkedin.com/in/mckenzie-bauer-b436647a/
Threadwallets https://www.threadwallets.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices
280 episodes
Manage episode 408729900 series 2566756
When McKenzie Bauer’s boyfriend lost his wallet, he struggled to replace it - everything was big, bulky or boring. After marrying in 2015, they raised some $60,000 from Kickstarter and launched Thread Wallets with a line of slim, stylish wallets that can be attached to a keychain, lanyard or phone. They’ve since expanded into other accessories, like lip balm holders and crossbody bags. They sell their products in 600 stores like Zumiez and Scheels, plus create corporate swag for Coca-Cola and Qualtrics.McKenzie’s goal is to empower individuals to ‘carry on’ through both the products she sells and the lifestyle she promotes. Since the early days, she gravitated toward the marketing aspects of our business and ran as the CMO until the spring of 2021 when she stepped back to pursue personal projects and to focus on family. In the years that she was CMO, Thread was ranked one of the fastest growing companies in Utah and appeared twice on the INC. 500.McKenzie is a fearless advocate for women’s equality and today we talk A LOT about the power of networking, masterminding, and getting women together to inspire one another. If you are a woman who needs a burst of energy and motivation to go after something you really believe in, this episode is tailored just for you.
Follow along with Mckenzie
Instagram @mckenziebauer
Linkedin https://www.linkedin.com/in/mckenzie-bauer-b436647a/
Threadwallets https://www.threadwallets.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices
280 episodes
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