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#81. How does a bike come to market: The all new Genius
Manage episode 346409382 series 2680578
Ever wondered how a bike makes its way to market? Tim Stevens, head of mountain bike engineering, and Julian Wagner, bike marketing lead at Scott Sports join the show for a fascinating look at everything that goes into designing, building and marketing the all new Scott Genius and Genius ST.
For more info and the tech video :
Visit Scott Sports
110 episodes
Manage episode 346409382 series 2680578
Ever wondered how a bike makes its way to market? Tim Stevens, head of mountain bike engineering, and Julian Wagner, bike marketing lead at Scott Sports join the show for a fascinating look at everything that goes into designing, building and marketing the all new Scott Genius and Genius ST.
For more info and the tech video :
Visit Scott Sports
110 episodes
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