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*Planning* The 2022 Plan: 5 Essentials for Strategic Development

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Manage episode 292129374 series 2751462
Content provided by Fletcher Marketing & PR and Fletcher Marketing + PR. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Fletcher Marketing & PR and Fletcher Marketing + PR or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

1. Getting the Research Right

2. Applying the Critical Eye

3. Capturing What’s Wrong and What’s Right

4. Committing to Communication

5. Involving Your Team at Every Level

Kelly and Mary Beth explore these five essential elements of undertaking a meaningful and effective strategic planning initiative -- whether for an upcoming fiscal year, for a new R&D effort / product launch, or any organizational development effort, aimed at future success.

With some 50 years' combined experience in helping clients tackle planning with a data-informed focus, Kelly and Mary Beth discuss what they've seen organizations do well (and not-so-well) in their planning exercises, and how the post-pandemic shifts in "normalcy" for most organizations must factor into the conversation, going forward.

Follow Fletcher Marketing PR on:

Website: https://www.fletchermarketingpr.com/

On Facebook: https://www.facebook.com/Fletchermarketingpr

On Twitter: @fletcherpr

On Instagram: https://www.instagram.com/fletcher.pr/

Follow Kelly on Twitter: @KDFletcher
Follow Mary Beth on Twitter: @marybethwest

  continue reading

79 episodes

Artwork
iconShare
 
Manage episode 292129374 series 2751462
Content provided by Fletcher Marketing & PR and Fletcher Marketing + PR. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Fletcher Marketing & PR and Fletcher Marketing + PR or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

1. Getting the Research Right

2. Applying the Critical Eye

3. Capturing What’s Wrong and What’s Right

4. Committing to Communication

5. Involving Your Team at Every Level

Kelly and Mary Beth explore these five essential elements of undertaking a meaningful and effective strategic planning initiative -- whether for an upcoming fiscal year, for a new R&D effort / product launch, or any organizational development effort, aimed at future success.

With some 50 years' combined experience in helping clients tackle planning with a data-informed focus, Kelly and Mary Beth discuss what they've seen organizations do well (and not-so-well) in their planning exercises, and how the post-pandemic shifts in "normalcy" for most organizations must factor into the conversation, going forward.

Follow Fletcher Marketing PR on:

Website: https://www.fletchermarketingpr.com/

On Facebook: https://www.facebook.com/Fletchermarketingpr

On Twitter: @fletcherpr

On Instagram: https://www.instagram.com/fletcher.pr/

Follow Kelly on Twitter: @KDFletcher
Follow Mary Beth on Twitter: @marybethwest

  continue reading

79 episodes

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