PR & In-the-Moment Crisis Planning
Manage episode 314746631 series 2751462
When crises strike, having a plan is essential -- and most strategists know that rule-of-thumb.
But what about a crisis that unfolds in real-time, right before one's eyes (and the eyes of hundreds, thousands or even millions of stakeholders), when seconds count and the cameras are on?
Kelly and Mary Beth discuss some recent events and several new pieces of industry data that PR pros and client teams alike should take into consideration.
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80 episodes