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174. The Importance of Social Media Monitoring for MSLs
Manage episode 407763566 series 3560867
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My guest this week is Jason Howard, Medical Digital Lead at Sanofi. We discuss the importance of social media monitoring for MSLs.
Jason shares….
👉 What a “Medical Digital Lead” role entails 👉 What does the term Social Media Monitoring mean (also known as social listening) 👉 Why is Social Listening so important (and relevant vs 5 years ago) 👉 Why MSLs need to use caution when social listening 👉 What is next for Medical Affairs in this digital world
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MSL Talk is a podcast that features helpful information for current Medical Science Liaisons, Medical Affairs leaders, job seekers looking to break into the pharmaceutical industry in their first MSL role as well as anyone interested in hearing good industry conversation and medical affairs discussions.
#msl #medicalaffairs #medicalscienceliaison #MSLTalk #pharmaceutical
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