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Content provided by Marc Mawhinney. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marc Mawhinney or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Episode #862: Aleric Heck: How To Profit From Changes In The YouTube Ads World
Manage episode 408709152 series 1089412
Content provided by Marc Mawhinney. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marc Mawhinney or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Aleric Heck is the leading expert in YouTube ads and video marketing, and in this episode he discusses the changes happening in the YouTube ads world like the shift from content-based targeting to audience targeting … if you want to get better results from YouTube don’t miss this interview! What You’ll Hear In This Episode: - The recent changes in YouTube ads and how businesses can profit from them - The ideal length for YouTube ads to ensure they deliver maximum ROI - The “Alpha AI” targeting strategy, and what it is - The importance of compliance, and why you shouldn’t make overly flashy and unrealistic guarantees
…
continue reading
867 episodes
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Manage episode 408709152 series 1089412
Content provided by Marc Mawhinney. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marc Mawhinney or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Aleric Heck is the leading expert in YouTube ads and video marketing, and in this episode he discusses the changes happening in the YouTube ads world like the shift from content-based targeting to audience targeting … if you want to get better results from YouTube don’t miss this interview! What You’ll Hear In This Episode: - The recent changes in YouTube ads and how businesses can profit from them - The ideal length for YouTube ads to ensure they deliver maximum ROI - The “Alpha AI” targeting strategy, and what it is - The importance of compliance, and why you shouldn’t make overly flashy and unrealistic guarantees
…
continue reading
867 episodes
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Similar to Natural Born Coaches
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
…
continue reading
A unicorn is a magical creature shrouded in mystery known for its ability to make the impossible possible. In modern times, the word “unicorn” has come to mean something intrinsically valuable and difficult to obtain, whether that be a business with a $1 billion dollar valuation, or the love of a special someone. On Zero to Unicorn, we’ll hear directly from the Kaeding family as they recount their history of founding and operating Norhart, a unicorn-level business in the construction industr ...
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
…
continue reading
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…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Interesting stories from today’s franchisors and entrepreneurs.
…
continue reading
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continue reading
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