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The Man & Woman Behind The Mohawk
Manage episode 325458305 series 2927122
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How do you stand out from the crowd? What makes people think of you when competing with a dozen other people who are doing the same thing? Our guest has managed to do both! Even when people don't always remember his name, they surely remember the guy with the green mohawk, the man behind Kentucky's premier hot rod shop, Sewn Tight Custom Interiors!
Shane Lile owns and operates Sewn Tight Custom Interiors. He worked for ten years in corporate America before quitting to open his custom auto shop and grow that mohawk that has become a part of his identity. His wife, Jessica, helps him run the shop. They work hard but do fun things together, like drag racing! Can you believe it?
The couple has turned Sewn Tight Custom Interiors into one of Kentucky’s premier hot rod interior shops in just a few years. Auto enthusiasts come from all over to have Shane and Jessica design and build their custom car interiors and motorcycle seats. What’s more, their team is famous for superior customer service. That's the perfect way to stand out!
NC Shop Talk welcomes The Man & Woman Behind The Mohawk – Shane and Jessica Lile!
“Social media is a big player in getting people's attention, but word of mouth is still the biggest driver to get people to your shop. ”
- Shane Lile
In This Episode:
- How long did it take for the couple to build their reputation as a prominent auto shop?
- What's so special about Shane (aside from his mohawk, of course)?
- The couple talks about the type of cars they work on, their design process (who gets to do what around the shop), and the events they love joining.
- Would Shane recommend any vendors, and why?
- Shane and Jessica also talk about their drag car and their love for car racing. Watch out as the couple races against each other. Who do you think will win?
- The couple shares their vision and aspirations for the future of their son, Tucker (who will inherit both the drag car and the shop at the right time).
- Fun time with Shane and Jessica (no one escapes the Burning House and Rapid Fire Hot Seat!)
- And much more!
Connect with Shane and Jessica:
Connect with Mal and NC Carpet:
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