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Genuine Influence: The Liz Kaplow Approach to PR and Leadership
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Where do art, enterprise, and great storytelling converge? Find out in this episode of 'No Wrong Choices,' as we explore the world of Liz Kaplow, the innovative CEO and founder of Kaplow Communications. For over three decades, Liz has seamlessly blended her artistic heritage with business acumen, reshaping the field of public relations.
Raised on dinner table discussions about the world of commerce with her business-minded father and immersed in creativity by her artist mother, Liz's childhood set the stage for a storied career. A Vassar alum and FIT graduate, she spent a decade honing her skills at a boutique PR firm before channeling her love for narratives and human connections into the launch of her own company.
In our conversation, Liz draws back the curtain on the authentic, heartfelt relationships and storytelling that have been central to her success. She recounts the unwavering support from her family, underscoring the collaborative spirit that propels Kaplow Communications forward. As a staunch advocate for professional women, Liz's leadership extends beyond her firm, energizing associations dedicated to female advancement.
Liz also navigates us through the PR landscape, from its traditional roots to its inevitable evolution alongside AI, offering a glimpse into the industry's future. This episode is rich with Liz's insights: Relationships are crucial, being genuine is non-negotiable, and embracing empathy is the essence of impactful storytelling. She encourages us to network generously, to craft compelling stories, and above all, to have the courage to take risks and pursue our vision.
"Join us for a conversation that's as real as it gets. Tune in to 'No Wrong Choices' and let Liz Kaplow's journey inspire you to blend your passion with your profession. Because when you're true to yourself and willing to work hard, success is not just a destination—it's a thrilling, ongoing adventure."
To discover more episodes or connect with us:
Chapters
1. Genuine Influence: The Liz Kaplow Approach to PR and Leadership (00:00:00)
2. Understanding Public Relations and Storytelling (00:00:02)
3. Passion for Public Relations and Storytelling (00:08:11)
4. Starting Out in PR (00:17:48)
5. Starting a Business (00:24:43)
6. Scaling Up and Building Success (00:39:41)
7. Career Advice From Experienced Professionals (00:54:05)
8. Embracing Technology for Success (00:58:48)
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