Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
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How to Work with Online Influencers to Create Social Change with Ashwath Narayanan
Manage episode 389192675 series 2982575
Content provided by Julia Campbell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Julia Campbell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today, we're diving deep into the intersection of nonprofits and the digital influence world. Joining us is the innovative Ashwath Narayanan, CEO of Social Currant, who is championing a groundbreaking approach to amplifying social causes. Ashwath recognized a crucial gap in the way nonprofits connect with digital-savvy youth and decided to bridge it with an incredible platform that teams up nonprofit missions with the dynamic power of content creators and influencers.
About Ashwath Narayanan
Ashwath is the founder and CEO of Social Currant, an emerging platform that aims to help passionate creators pair with nonprofits to help spread awareness and impact. They specialize in connecting nonprofit groups to influencers on TikTok, Instagram (focusing on its TikTok-like Reels video feature) and other social media platforms.
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Matching nonprofits, impact organizations (b-corps, startups) & CSR initiatives with the right creators to run influencer marketing campaigns. Their platform analyzes creators and ensures organizations work with the right fit.
Read article: On Tiktok, Knitting, Rapping, and Promoting the Child Tax Credit
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Manage episode 389192675 series 2982575
Content provided by Julia Campbell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Julia Campbell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today, we're diving deep into the intersection of nonprofits and the digital influence world. Joining us is the innovative Ashwath Narayanan, CEO of Social Currant, who is championing a groundbreaking approach to amplifying social causes. Ashwath recognized a crucial gap in the way nonprofits connect with digital-savvy youth and decided to bridge it with an incredible platform that teams up nonprofit missions with the dynamic power of content creators and influencers.
About Ashwath Narayanan
Ashwath is the founder and CEO of Social Currant, an emerging platform that aims to help passionate creators pair with nonprofits to help spread awareness and impact. They specialize in connecting nonprofit groups to influencers on TikTok, Instagram (focusing on its TikTok-like Reels video feature) and other social media platforms.
About Social Currant
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Read article: On Tiktok, Knitting, Rapping, and Promoting the Child Tax Credit
Are you heading into 2024 with fundraising tools that make your job easier? Today's sponsor Qgiv can help! Over 20,000 fundraisers trust Qgiv to help them raise more money and improve their fundraising events. Visit www.jcsocialmarketing.com/qgiv to get a custom walkthrough of the platform and a free "This Is My Fundraising Shirt" t-shirt.
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Similar to Nonprofit Nation with Julia Campbell
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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continue reading
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…
continue reading
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