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Tesco, the IPA Grand Prix Award winning case, with Simon Gregory, Co-Chief Strategy Officer at BBH, London
Manage episode 282996857 series 2621017
Content provided by Fergus O’Carroll. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Fergus O’Carroll or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Learn the three key strategic phases of this multi-year rebuild of the iconic Tesco supermarket brand in the U.K. This 2020 IPA Grand Prix Award winner for effectiveness includes the wonderful "Food Love Stories."
212 episodes
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Manage episode 282996857 series 2621017
Content provided by Fergus O’Carroll. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Fergus O’Carroll or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Learn the three key strategic phases of this multi-year rebuild of the iconic Tesco supermarket brand in the U.K. This 2020 IPA Grand Prix Award winner for effectiveness includes the wonderful "Food Love Stories."
212 episodes
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Similar to On Strategy Showcase
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
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Welcome to the Business Made Simple Podcast where we are obsessed with helping you become a better business owner by coaching you to build your business like an airplane. The cockpit is your leadership. The body is your management and operations. The right engine is your marketing. The left engine is your sales. The wings are your products and the fuel tanks are your cash flow. If you build the six parts of your business correctly it will fly far and fast.
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