Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
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Content provided by John Wilson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Wilson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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#129 - Generating Leads for Home Service Businesses: Digital Marketing with Sam Preston
Manage episode 424217312 series 2902088
Content provided by John Wilson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Wilson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today's episode features a special guest, Sam Preston, CEO of Service Scalers. Join us as Sam visits our shop and shares his insights on revolutionizing home service marketing. We discuss the evolution from traditional marketing methods to leveraging digital strategies, AI, and SEO to drive leads and business growth. Learn about the challenges and successes in the industry, fresh marketing approaches, and how Service Scalers is setting new standards. If you're in the home service industry or considering entering it, this episode is packed with valuable insights and practical advice.
Chapters
00:00 Introduction and Guest Welcome
00:16 Tour of the Shop
01:07 Comparing Home Service Companies
01:48 Digital Marketing Journey
02:26 Specialized Marketing Campaigns
02:58 Building an Agency for Home Services
03:57 Challenges in Home Service Marketing
07:44 Client Success Stories
13:52 Future of Home Service Marketing
15:00 Management Fees and PPC Commissions
15:36 Ownership Issues with Marketing Assets
16:20 Exploring New Marketing Options
17:32 The Importance of Lead Generation
19:17 Leveraging Technology and AI in Marketing
21:09 Building a Competitive Advantage
24:08 Client Success Stories and Referrals
25:26 Conclusion and Final Thoughts
Episode Hosts: 🎤
John Wilson: @WilsonCompanies on Twitter
Jack Carr: @TheHVACJack on Twitter
Guest: Sam Preston of Service Scalers: @HeySamPreston
If you want to learn more about Service Scalers, get your own home services business website, and dominate the SEO and Google Ads game, then check them out today.
www.servicescalers.com
Special Thanks to Avoca AI Coaching and Training
Looking to train your call center and technicians back on their calls? Get better performance today with the power of Avoca AI, as your staff learns their pain points and improves end-to-end.
We have a special promo code available if you schedule now: ‘OWNED’. Click here to schedule your demo today.
Contact the Owned and Operated plumbing, HVAC, and electrical growth podcast
*Leave us a Review*
More Ways To Connect
John Wilson, CEO of Wilson Companies
https://www.wilsonplumbingandheating.com
Jack Carr, CEO of Rapid HVAC
https://rapidhvactn.com
148 episodes
#129 - Generating Leads for Home Service Businesses: Digital Marketing with Sam Preston
Owned and Operated - A Plumbing, Electrical, and HVAC Growth Podcast
Share
Manage episode 424217312 series 2902088
Content provided by John Wilson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Wilson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today's episode features a special guest, Sam Preston, CEO of Service Scalers. Join us as Sam visits our shop and shares his insights on revolutionizing home service marketing. We discuss the evolution from traditional marketing methods to leveraging digital strategies, AI, and SEO to drive leads and business growth. Learn about the challenges and successes in the industry, fresh marketing approaches, and how Service Scalers is setting new standards. If you're in the home service industry or considering entering it, this episode is packed with valuable insights and practical advice.
Chapters
00:00 Introduction and Guest Welcome
00:16 Tour of the Shop
01:07 Comparing Home Service Companies
01:48 Digital Marketing Journey
02:26 Specialized Marketing Campaigns
02:58 Building an Agency for Home Services
03:57 Challenges in Home Service Marketing
07:44 Client Success Stories
13:52 Future of Home Service Marketing
15:00 Management Fees and PPC Commissions
15:36 Ownership Issues with Marketing Assets
16:20 Exploring New Marketing Options
17:32 The Importance of Lead Generation
19:17 Leveraging Technology and AI in Marketing
21:09 Building a Competitive Advantage
24:08 Client Success Stories and Referrals
25:26 Conclusion and Final Thoughts
Episode Hosts: 🎤
John Wilson: @WilsonCompanies on Twitter
Jack Carr: @TheHVACJack on Twitter
Guest: Sam Preston of Service Scalers: @HeySamPreston
If you want to learn more about Service Scalers, get your own home services business website, and dominate the SEO and Google Ads game, then check them out today.
www.servicescalers.com
Special Thanks to Avoca AI Coaching and Training
Looking to train your call center and technicians back on their calls? Get better performance today with the power of Avoca AI, as your staff learns their pain points and improves end-to-end.
We have a special promo code available if you schedule now: ‘OWNED’. Click here to schedule your demo today.
Contact the Owned and Operated plumbing, HVAC, and electrical growth podcast
*Leave us a Review*
More Ways To Connect
John Wilson, CEO of Wilson Companies
https://www.wilsonplumbingandheating.com
Jack Carr, CEO of Rapid HVAC
https://rapidhvactn.com
148 episodes
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Similar to Owned and Operated - A Plumbing, Electrical, and HVAC Growth Podcast
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
The Tai Lopez podcast brings you the best business education straight from the world's top entrepreneurs. I will also review the best books in health, wealth, love and happiness that will help you achieve your maximum potential and live the best life possible.
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Interesting stories from today’s franchisors and entrepreneurs.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
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continue reading
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