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12. Unlocking the YouTube Influencer Formula: Expert Partnership Strategies to Scale to Over 5 Billion Users W/ Sean Joseph
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In this episode of Partner Up Profits, YouTube expert Sean Joseph joins us to unravel the YouTube Influencer Formula. We dig into the power of micro-influencers, why focusing on engagement metrics over vanity numbers is crucial, and the potential of long-tail revenue streams on the platform. Sean imparts wisdom on harnessing data to make informed decisions, contemplating pre-roll to mid-roll ad placements, and highlights tools like Socialblade.com and Flanks.com. We finish with a rapid-fire round revealing our guest's favorites. To scale your business through partnerships, don't miss out. Remember, you could be one partnership away from transforming your business!
00:34 YouTube expert shares secrets to success.
07:13 Worked at largest consulting firm, learned, but left.
12:58 Society adapting to remote work and technology.
16:25 Free education from top business leaders available.
23:44 Effectively target video ads for optimal engagement.
29:21 Consider viewer data for strategic ad placement.
31:51 Level up in partnership marketing with partnerupprofits.com.
40:03 Advocate fair value for brand and creator.
43:34 Valuing ads, partnering with influencers, budget allocation.
52:32 High praise for Sean and his work.
55:55 Be direct, don't take things personally.
01:00:40 Focus and follow through key to success.
Connect with Sean Joseph!
https://www.linkedin.com/in/sean-joseph-9534011b/
https://www.instagram.com/seanzy319/?hl=en
Connect with Joey!
https://www.instagram.com/joeyvaillancourt/
https://www.facebook.com/joey.vaillancourt.9/
https://www.linkedin.com/in/joey-vaillancourt/
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