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46 - “Be Authentic” Can Be Bad Advice: The Truth About Authenticity & Marketing
Manage episode 278683163 series 2583877
The word “authentic” is tossed around a lot. But what does it really mean? Listen in as I share the truth about authenticity and how to create a marketing strategy that suits your authentic expression right now and works.
GAIN ACCESS to the full show notes for this episode and access to more business tips from Rayray here: https://paydaywithrayray.com/episodes/46
Here’s a glance at what you’ll learn from me in this episode:
- Why trying to “be authentic” will always be a losing battle.
- What it means to be authentic and why authenticity is ever-evolving.
- The intersection where your authenticity lies and how to attract the right people.
- How to create a Personal Manifesto and the traits and values I live by.
- How to bring authenticity to your marketing in a way that feels right.
- Why you should stop judging strategies (and how to think about them differently…).
- How to create an authentic online brand persona.
74 episodes
Manage episode 278683163 series 2583877
The word “authentic” is tossed around a lot. But what does it really mean? Listen in as I share the truth about authenticity and how to create a marketing strategy that suits your authentic expression right now and works.
GAIN ACCESS to the full show notes for this episode and access to more business tips from Rayray here: https://paydaywithrayray.com/episodes/46
Here’s a glance at what you’ll learn from me in this episode:
- Why trying to “be authentic” will always be a losing battle.
- What it means to be authentic and why authenticity is ever-evolving.
- The intersection where your authenticity lies and how to attract the right people.
- How to create a Personal Manifesto and the traits and values I live by.
- How to bring authenticity to your marketing in a way that feels right.
- Why you should stop judging strategies (and how to think about them differently…).
- How to create an authentic online brand persona.
74 episodes
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