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9. Creating a Comprehensive Marketing Strategy: Understanding Intent and Stages of Awareness
Manage episode 407934971 series 3560960
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Most marketing strategies are fragmented and piecemeal, which is why it only works for a short period of time.
In today's episode, I am diving into what most businesses don’t take into consideration when putting together a marketing strategy including:
- Buyer intention
- Market awareness
- Organic and paid strategies
- Search-based vs. interruption marketing
…and how to build a complete strategy that gets the job done!
If you love today's show, be sure to share it and leave a review!
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