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Want to Grow Your Business? Use Market Research

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Manage episode 181884356 series 1155189
Content provided by David Gallello and PNC Bank. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Gallello and PNC Bank or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
You may think you know the competitive landscape of your market, but there is higher probability that you know more about your own customers rather than your actual addressable market. Market data and research can go a very long way in helping companies of all sizes expand from their current position by identifying the competition in detail and uncovering new areas. Every company wants to grow. Here is some concrete methods for helping to identify untapped or under-the-radar opportunities. This podcast gives guidance on how to use market research—either by using free resources on your own or by hiring a professional firm.
  continue reading

39 episodes

Artwork
iconShare
 
Manage episode 181884356 series 1155189
Content provided by David Gallello and PNC Bank. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David Gallello and PNC Bank or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
You may think you know the competitive landscape of your market, but there is higher probability that you know more about your own customers rather than your actual addressable market. Market data and research can go a very long way in helping companies of all sizes expand from their current position by identifying the competition in detail and uncovering new areas. Every company wants to grow. Here is some concrete methods for helping to identify untapped or under-the-radar opportunities. This podcast gives guidance on how to use market research—either by using free resources on your own or by hiring a professional firm.
  continue reading

39 episodes

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