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Content provided by Jim McDannald, DPM, Tyson E. Franklin, Jim McDannald, and DPM. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jim McDannald, DPM, Tyson E. Franklin, Jim McDannald, and DPM or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Facebook Ads for Podiatry Clinics

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Manage episode 332090295 series 3302284
Content provided by Jim McDannald, DPM, Tyson E. Franklin, Jim McDannald, and DPM. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jim McDannald, DPM, Tyson E. Franklin, Jim McDannald, and DPM or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Jim McDannald, DPM and Tyson Franklin provide an overview of the Facebook Ads platform and a tutorial to help you get started promoting your practice. Gaining visibility for all the services you provide in front of local patients is a very powerful method of generating patient visits.

In this episode you'll learn about:

The basics of Facebook Ads

  • Medical advertising rules
  • Targeting/Local/Setup
  • Video

How to set up specific campaigns and benefits of each:

  • General
  • Procedures/Diagnosis
  • Local patients

How how to understand the challenges to successful, revenue-generating campaigns:

  • FB is not targeted advertising
  • Attribution - Ad blocking

To learn more about how to grow your practice, check out more episodes of Podiatry Marketing at https://podiatry.marketing

  continue reading

143 episodes

Artwork
iconShare
 
Manage episode 332090295 series 3302284
Content provided by Jim McDannald, DPM, Tyson E. Franklin, Jim McDannald, and DPM. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jim McDannald, DPM, Tyson E. Franklin, Jim McDannald, and DPM or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Jim McDannald, DPM and Tyson Franklin provide an overview of the Facebook Ads platform and a tutorial to help you get started promoting your practice. Gaining visibility for all the services you provide in front of local patients is a very powerful method of generating patient visits.

In this episode you'll learn about:

The basics of Facebook Ads

  • Medical advertising rules
  • Targeting/Local/Setup
  • Video

How to set up specific campaigns and benefits of each:

  • General
  • Procedures/Diagnosis
  • Local patients

How how to understand the challenges to successful, revenue-generating campaigns:

  • FB is not targeted advertising
  • Attribution - Ad blocking

To learn more about how to grow your practice, check out more episodes of Podiatry Marketing at https://podiatry.marketing

  continue reading

143 episodes

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