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Bonus: Full Keyword Interview with Amy Bishop

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Manage episode 306796414 series 3002030
Content provided by Kirk Williams. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kirk Williams or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this bonus episode, Kirk and Amy Bishop chat about the keyword as we release the full length interview. In our first Core Ponderings episode, we chatted with Brad Geddes, Amy Bishop, and Aaron Levy about the past, present, and future of the keyword. In these bonus episodes, we'll be releasing (most of) the full length interviews for each of them. We thought their ponderings and insights were too good to let go, and we had to leave out most of their interviews from our main episode. We trust you will enjoy Amy's ponderings!

Want to be a guest on the PPC Ponderings Podcast? Apply here!
Interested in PPC help for your business?

  • Check out ZATO (over $10K/mo in ad spend)
  • Check out MAKROZ (under $10K/mo in ad spend)
  • Check out ZATO's PPC consulting & setup service (get a team of smart PPCers, each with over a decade of PPC experience on the phone to ask us anything about your account)
  continue reading

Chapters

1. Intro (00:00:00)

2. What do you like about the keyword? (00:01:18)

3. Keyword Intent Indicators (00:02:48)

4. Keyword Pricing (CPC) (00:07:52)

5. Keyword Limitations (00:10:17)

6. Audiences and Keywords (00:15:04)

26 episodes

Artwork
iconShare
 
Manage episode 306796414 series 3002030
Content provided by Kirk Williams. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kirk Williams or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this bonus episode, Kirk and Amy Bishop chat about the keyword as we release the full length interview. In our first Core Ponderings episode, we chatted with Brad Geddes, Amy Bishop, and Aaron Levy about the past, present, and future of the keyword. In these bonus episodes, we'll be releasing (most of) the full length interviews for each of them. We thought their ponderings and insights were too good to let go, and we had to leave out most of their interviews from our main episode. We trust you will enjoy Amy's ponderings!

Want to be a guest on the PPC Ponderings Podcast? Apply here!
Interested in PPC help for your business?

  • Check out ZATO (over $10K/mo in ad spend)
  • Check out MAKROZ (under $10K/mo in ad spend)
  • Check out ZATO's PPC consulting & setup service (get a team of smart PPCers, each with over a decade of PPC experience on the phone to ask us anything about your account)
  continue reading

Chapters

1. Intro (00:00:00)

2. What do you like about the keyword? (00:01:18)

3. Keyword Intent Indicators (00:02:48)

4. Keyword Pricing (CPC) (00:07:52)

5. Keyword Limitations (00:10:17)

6. Audiences and Keywords (00:15:04)

26 episodes

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