Ep 4 - The Supply Chain Crisis. What Went Wrong & How is Ecommerce Responding?

PPC Ponderings Podcast

Two years ago, the pandemic started a chain of events that would hit the supply chain in ways it had never before been impacted in the more global economy of Ecommerce. We're talking to DTC brand owners and Ecommerce / Retail agency people to get an idea of what happened, why it happened, and how we can better prepare ourselves for continued supply chain difficulties.
In this episode, we interview four people who deal with this on a daily basis:

• Mike Beckham, CEO of Simple Modern
• Elizabeth Marsten, Senior Director of Marketplace Services at Tinuiti
• Sean McGinnis, President of KURU Footwear
• Chris Johnson, Director of Strategy at Common Thread Collective

Make sure to watch for each of these interviewee's individual episodes, as these were masterclasses in ecommerce, thinking far beyond the supply chain!

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