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PPC Industry Updates: Apple Social Boosting Upcharge, Pinterest & Google TV inventory on Google Ads
Manage episode 401826500 series 3546984
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In the podcast, I discuss the recent 30% tax on iOS devices for boosts, impacting costs significantly. Additionally, I highlight the positive impact of Pinterest inventory on Google ads and the availability of Google TV inventory for purchase. I share insights on buying upper funnel video inventory on Google TV and the benefits of connected TV advertising.
00:00 iOS fee Impact
02:23 Upper Funnel Video Inventory on Google TV
04:10 Pinterest Ads on Google Insights
52 episodes
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