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An honest view of PR with Shimon Cohen
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Manage episode 228342721 series 2287824
Content provided by Mike Sergeant. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Sergeant or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Mike talks to Shimon Cohen - Founder and Chairman of The PR Office. Shimon is a rarity in the PR world: someone who actually seems proud to be doing PR! While most agencies seem to be busy trying to reinvent themselves as 'digital influencers' or 'content strategists' or 'insight specialists' or 'strategic consultants', Shimon provides clients with "what they actually want" - which, in his view, is always either to be in the news or out of the news. To be talked about. Or to get people to stop talking about them.
In his varied career, Shimon has advised a wide range of clients ranging from Governments and multinational corporations to public and voluntary sector organisations. Prior to founding The PR Office in 2004, Shimon served as Chief Executive of Bell Pottinger Public Relations and before that Shimon was Executive Director at The Office of the then Chief Rabbi, Lord Jakobovits.
In one memorable story, Shimon recounts how he came to write a speech for Nelson Mandela and then advise Madiba on how to deliver it!
33 episodes
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Archived series ("Inactive feed" status)
When?
This feed was archived on December 01, 2025 14:14 (
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 228342721 series 2287824
Content provided by Mike Sergeant. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Sergeant or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Mike talks to Shimon Cohen - Founder and Chairman of The PR Office. Shimon is a rarity in the PR world: someone who actually seems proud to be doing PR! While most agencies seem to be busy trying to reinvent themselves as 'digital influencers' or 'content strategists' or 'insight specialists' or 'strategic consultants', Shimon provides clients with "what they actually want" - which, in his view, is always either to be in the news or out of the news. To be talked about. Or to get people to stop talking about them.
In his varied career, Shimon has advised a wide range of clients ranging from Governments and multinational corporations to public and voluntary sector organisations. Prior to founding The PR Office in 2004, Shimon served as Chief Executive of Bell Pottinger Public Relations and before that Shimon was Executive Director at The Office of the then Chief Rabbi, Lord Jakobovits.
In one memorable story, Shimon recounts how he came to write a speech for Nelson Mandela and then advise Madiba on how to deliver it!
33 episodes
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Similar to PR for Humans with Mike Sergeant
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Bitcoin groundbreakers share personal stories of how Bitcoin is changing lives for the better. Host Mauricio Di Bartolomeo, co-founder and CSO of Ledn, speaks with leading Bitcoin voices, entrepreneurs, and human rights advocates to hear their unique journey and practical real-world examples of how Bitcoin has made a positive impact in their lives. Brought to you by Ledn, a leading financial services company built for Bitcoin & digital assets. Ledn offers a suite of lending, saving and tradi ...
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continue reading
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…
continue reading
Some Goodness is hosted by Richard Ellis, a seasoned sales leader passionate about inviting top business minds to share their wisdom. Each episode is only 15-20 minutes, perfect for your commute or workout.
…
continue reading
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…
continue reading
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continue reading
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