))
37. Customer Experience: The New Battle Ground
Manage episode 408355514 series 3444087
Content provided by Center for Public Relations (CPR). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Center for Public Relations (CPR) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The customer is king? Join us on a wild ride through the ever-evolving landscape of Customer Experience (CX) with Paul Kitemu, Lead Consultant and Managing Partner at Inspired Resource Center & Consultancy Ltd.
In this episode, we'll roar about:
- Mapping the Journey: We'll identify all the critical customer touchpoints - those moments of truth that define your brand experience.
- The Business of Happy Customers: Discover the undeniable impact of CX on business success - from revenue growth to brand loyalty.
- Digging Up the Roots: We'll tackle the root causes of customer issues and explore strategies to prevent them before they take root.
- Beyond the Score: Is the Net Promoter Score the ultimate CX metric? We'll discuss its strengths and uncover alternative ways to measure customer satisfaction.
- The Survey Says… Maybe Not: Learn why customer surveys can be a double-edged sword and explore more effective methods to gather valuable customer insights.
- Monopoly Mutiny: In today's connected world, customer loyalty is paramount. We'll discuss the dying power of monopolies and how exceptional CX is the key to surviving the competitive jungle.
41 episodes
Share
