How to Get the Most Out of a Small Marketing Budget

Priority Pursuit

As a small business owner, you know that every dollar counts. So, how can you maximize a tight marketing budget to drive real results?

In this episode, we break down the essentials of small budget marketing. You'll hear why having a strong website matters, how to create clear messaging that hits home, and why email marketing is your budget's best friend.

We also cover some common pitfalls and what to prioritize first. It's all about smart, strategic moves that make your budget go further.

So tune in to this episode and start getting the most bang for your buck.

Specifically, this episode highlights the following themes:

• Crafting clear messaging to connect with your audience
• Building an SEO-optimized website
• Prioritizing quality over quantity in content marketing

Other Mentioned Links & Resources

Episode 104: How to Build a Lead-Generating Website
https://treefrogmarketing.com/how-build-lead-generating-website

Episode 110: A Proven Content Marketing Strategy for Small Businesses
https://treefrogmarketing.com/proven-content-marketing-strategy-small-businesses

Episode 114: How to Build a Sales Funnel as a Small Business
https://treefrogmarketing.com/how-build-sales-funnel-small-business

Episode 084: How to Identify & Understand Your Ideal Client,
https://treefrogmarketing.com/how-identify-understand-ideal-client

Episode 153: The 5 Most Effective Things You Can Do to Improve Your Small Business’s SEO
https://treefrogmarketing.com/most-effective-things-improve-small-business-seo

Learn more about MailChimp:
https://admin.mailchimp.com/referral?code=sqGM5tW20HY

Get access to this free mini-course- Marketing Guiding Statements:
https://www.treefrogmarketing.com/marketingguidingstatements

Get a Free PDF Guide: The Most Effective Marketing Strategy for Small Businesses: The Flywheel Marketing Method:
https://treefrogmarketing.com/most-effective-marketing-strategy-small-businsses

Learn More About Treefrog’s Small Business Marketing Resources & Services:
https://www.treefrogmarketing.com

Use this coupon code to try Showit for FREE
https://www.treefrogmarketing.com/showit-coupon-code

Receive 50% Off Your First Year of HoneyBook:
https://www.treefrogmarketing.com/honeybook-coupon-code

Book a Strategic Marketing Coaching:
https://treefrogmarketing.com/marketing-consulting-small-businesses

Join the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426

Follow or DM Treefrog Marketing on Instagram
https://www.instagram.com/treefroggers

Follow or DM Kelly Rice on Instagram
https://www.instagram.com/treefrogkelly

Follow or DM Victoria on Instagram:
https://www.instagram.com/victorial

Chapters

1. Introduction (00:00:00)

2. Create effective marketing guiding statements with course (00:03:48)

3. Understand audience, create valuable, relevant content, use platforms wisely (00:08:23)

4. SEO crucial for reaching potential customers (00:12:29)

5. Sales funnel: Like dating, attract, engage, nurture (00:15:01)

6. Encouragement to listen to podcast episodes on sales funnels (00:18:19)

7. Implementing own marketing strategy: time vs. benefit (00:22:11)

8. Allocate 7-10% of revenue for marketing (00:23:55)

9. Marketing support for businesses of all sizes (00:27:01)