Marketing Overload? Identify Your Next Marketing Move for Small Business Growth
Manage episode 444122912 series 2900692
When you feel overwhelmed by the never-ending to-dos in marketing, it’s easy to miss what matters most.
Let's cut through the noise and focus on simple, actionable steps to grow your small business.
In this episode, we break down the key steps you need to take to create effective marketing for your small business. We talk about why it's crucial to focus on clear, customer-focused messaging first, how a strategic website can make all the difference, and the importance of SEO.
Tune in to this episode for practical tips that'll help your marketing efforts finally pay off. And if you like what you hear, share it with someone you know who could use some marketing clarity!
Specifically, this episode highlights the following themes:
- Importance of customer-focused messaging and how to create it
- Essential elements of a lead-generating website
- The role of SEO in driving traffic to your website
Other Mentioned Links & Resources
Episode 106: How to Optimize Your Website for Search Engines https://treefrogmarketing.com/how-optimize-your-website-search-engines
Episode 114: How to Build a Sales Funnel as a Small Business
https://treefrogmarketing.com/how-build-sales-funnel-small-business
Episode 119: A Simple Social Media Strategy for Small Businesses
https://treefrogmarketing.com/simple-social-media-strategy-small-businesses
Learn More About Treefrog’s Small Business Marketing Resources & Services:
https://www.treefrogmarketing.com
Learn how to write your Marketing Guiding Statements:
https://treefrogmarketing.com/how-write-marketing-guiding-statements
Get a Free PDF Guide: 8 Things Every Small Business’s Website MUST Include to Convert Visitors into Paying Customers:|
https://treefrogmarketing.com/8-things-every-small-business-website-should-include
Receive 50% Off Your First Year of HoneyBook:
https://www.treefrogmarketing.com/honeybook-coupon-code
Book a Strategic Marketing Coaching:
https://treefrogmarketing.com/marketing-consulting-small-businesses
Join the Priority Pursuit Podcast Facebook Community: https://www.facebook.com/groups/179106264013426
Follow or DM Treefrog Marketing on Instagram
https://www.instagram.com/treefroggers
Follow or DM Kelly Rice on Instagram
https://www.instagram.com/treefrogkelly
Follow or DM Victoria on Instagram:
https://www.instagram.com/victorialrayburn
Chapters
1. Introduction (00:00:00)
2. Use story frameworks for effective customer-focused marketing (00:06:13)
3. Website must engage clients quickly with clarity (00:10:16)
4. SEO attracts visitors but can't ensure conversions (00:13:25)
5. Follow guides for effective content marketing strategy (00:17:18)
6. Determine best promotional outlets for maximum ROI (00:22:38)
7. Fewer than 10% see organic social posts (00:26:20)
8. Social media ads offer precise targeting advantages (00:29:49)
9. Take our quiz to improve your marketing (00:33:31)
177 episodes