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What does it take to create experiences customers love, craft campaigns that captivate, and drive measurable results? Insights Unlocked features candid conversations with the builders, creators, and innovators driving some of the world’s most impactful digital transformations. Tailored for marketing, product, UX and CX leaders, each episode delivers actionable insights to help you create customer-first strategies and stay ahead in today’s competitive landscape. Each episode is about 30 minutes long. From optimizing product launches to leveraging AI for smarter workflows, Insights Unlocked is your go-to resource for designing experiences that resonate, drive loyalty, and achieve business results. Guests include influential leaders like Brian Solis, April Dunford, Kate Towsey, Jacob Nielsen, Teresa Torres, and Judd Antin among others, offering their expertise in CX, UX, and innovation. The podcast also highlights strategies and success stories from leading brands such as Verizon, Signet Jewelers, Figma, Microsoft, Tesco Bank, and more. UserTesting leaders and industry experts join as guest hosts, alongside show producer Nathan Isaacs, award-winning journalist and Senior Manager of Content Production at UserTesting. Brought to you by UserTesting, the leader in human insights and proactive customer experience strategies, Insights Unlocked empowers CMOs and marketing teams to craft experiences that drive growth, loyalty, and impact. Listen and subscribe wherever you get your podcasts. Show notes, curated clips and more at usertesting.com/podcast.
Content provided by Unicorn Publishing Company. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Unicorn Publishing Company or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Turn your big ideas into a published book - without the traditional publishing headaches or the costly mistakes that plague first-time authors. Join multi-published author and ghostwriter Lynn "Elikqitie" Smargis of Unicorn Publishing Company as she pulls back the curtain on the world of modern publishing, showing professional speakers, executives, and thought leaders how to transform their expertise into compelling books that build their brand and legacy. Have you been struggling with impostor syndrome, wondering if your story is worth telling? Overwhelmed by the sheer number of publishing options? Worried about investing thousands in a book that might never find its audience? Or are you concerned about maintaining your professional reputation while sharing personal stories? Tune in each week as Lynn tackles these fears head-on, providing practical solutions and proven strategies. In a world where traditional publishers are increasingly selective, and self-publishing can feel like navigating a maze blindfolded, Publishing for Professionals offers a refreshing roadmap for busy professionals who know they have a book in them but don't know where to start. Lynn serves up straight talk and insider secrets each week, addressing the real challenges that keep those brilliant ideas trapped in notebooks or laptop folders. Are you an? *Executive or CEO with methodologies to share? *Professional speaker ready to expand their reach? *Consultant looking to scale their impact? *Industry leader with valuable insights? *Entrepreneur with an inspiring journey? *Thought leader ready to cement their legacy? Your story matters. Your experience has value. And with the proper guidance, your book can change lives - starting with yours. Tune into Publishing for Professionals and find out: *Whether a ghostwriter is right for you (and how to find one who truly gets your voice) *The truth about hybrid publishing *How to create effective time-management strategies for executives who need to write *The secret to structuring your book to resonate with your target audience *Marketing techniques that work for thought leaders and executives *The real costs of publishing - from editing to design to distribution *Ways to leverage your book for speaking engagements, consulting opportunities, and brand-building Whether you're a CEO sitting on a methodology that could revolutionize your industry, a speaker whose message needs to reach beyond the stage, or a leader ready to share your hard-won wisdom, each episode delivers actionable advice wrapped in engaging stories and a healthy dose of humor. Lynn "Elikqitie" Smargis also dives into the failures and missteps of publishing, so you don't have to learn the hard way. This isn't just another "how to write" podcast. It's a comprehensive guide to navigating the entire publishing journey, from the first draft to the final marketing plan. Lynn will be your guide to walk you through self-publishing, the benefits of ghostwriting, what you need to know about editing your book, and how to configure and launch a book marketing plan so your book gets seen in front of the right audience. No more wondering if your book will ever see the light of day. No more confusion about the next step in the process. No more worry about damaging your professional reputation with a sub-par publication. Publishing for Professionals gives you the blueprint for becoming a published author on your own terms, with your credibility intact and enhanced. Subscribe now and join a community of ambitious professionals turning their expertise into powerful published works. Your readers are waiting, and your impact is needed. Let's make your book happen!
Content provided by Unicorn Publishing Company. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Unicorn Publishing Company or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Turn your big ideas into a published book - without the traditional publishing headaches or the costly mistakes that plague first-time authors. Join multi-published author and ghostwriter Lynn "Elikqitie" Smargis of Unicorn Publishing Company as she pulls back the curtain on the world of modern publishing, showing professional speakers, executives, and thought leaders how to transform their expertise into compelling books that build their brand and legacy. Have you been struggling with impostor syndrome, wondering if your story is worth telling? Overwhelmed by the sheer number of publishing options? Worried about investing thousands in a book that might never find its audience? Or are you concerned about maintaining your professional reputation while sharing personal stories? Tune in each week as Lynn tackles these fears head-on, providing practical solutions and proven strategies. In a world where traditional publishers are increasingly selective, and self-publishing can feel like navigating a maze blindfolded, Publishing for Professionals offers a refreshing roadmap for busy professionals who know they have a book in them but don't know where to start. Lynn serves up straight talk and insider secrets each week, addressing the real challenges that keep those brilliant ideas trapped in notebooks or laptop folders. Are you an? *Executive or CEO with methodologies to share? *Professional speaker ready to expand their reach? *Consultant looking to scale their impact? *Industry leader with valuable insights? *Entrepreneur with an inspiring journey? *Thought leader ready to cement their legacy? Your story matters. Your experience has value. And with the proper guidance, your book can change lives - starting with yours. Tune into Publishing for Professionals and find out: *Whether a ghostwriter is right for you (and how to find one who truly gets your voice) *The truth about hybrid publishing *How to create effective time-management strategies for executives who need to write *The secret to structuring your book to resonate with your target audience *Marketing techniques that work for thought leaders and executives *The real costs of publishing - from editing to design to distribution *Ways to leverage your book for speaking engagements, consulting opportunities, and brand-building Whether you're a CEO sitting on a methodology that could revolutionize your industry, a speaker whose message needs to reach beyond the stage, or a leader ready to share your hard-won wisdom, each episode delivers actionable advice wrapped in engaging stories and a healthy dose of humor. Lynn "Elikqitie" Smargis also dives into the failures and missteps of publishing, so you don't have to learn the hard way. This isn't just another "how to write" podcast. It's a comprehensive guide to navigating the entire publishing journey, from the first draft to the final marketing plan. Lynn will be your guide to walk you through self-publishing, the benefits of ghostwriting, what you need to know about editing your book, and how to configure and launch a book marketing plan so your book gets seen in front of the right audience. No more wondering if your book will ever see the light of day. No more confusion about the next step in the process. No more worry about damaging your professional reputation with a sub-par publication. Publishing for Professionals gives you the blueprint for becoming a published author on your own terms, with your credibility intact and enhanced. Subscribe now and join a community of ambitious professionals turning their expertise into powerful published works. Your readers are waiting, and your impact is needed. Let's make your book happen!
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