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A Crucial Step On The Customer Journey: Retention And Churn Management With Tony Sternberg

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Manage episode 338612406 series 2686684
Content provided by Betsy Westhafer and Tony Bodoh, Betsy Westhafer, and Tony Bodoh. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Betsy Westhafer and Tony Bodoh, Betsy Westhafer, and Tony Bodoh or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Meet Tony Sternberg, Co-Founder & CEO of ProsperStack, an automated retention platform for subscription businesses. Consider this: You’ve had it up to “here” with your streaming service and you call to cancel your subscription. ProsperStack partners with said streaming service to create a unique retention strategy for what happens next after you live chat or call the provider.

It’s unique because the next subscriber will encounter a different experience based on their individual attributes, such as how long they’ve been a customer or how frequently they utilize the service. ProsperStack integrates this data to give the providers deeper insights around customer retention.

Tony Sternberg is leading the charge for this fast-growing company and bringing a new light to how to really know your customer.

  continue reading

56 episodes

Artwork
iconShare
 
Manage episode 338612406 series 2686684
Content provided by Betsy Westhafer and Tony Bodoh, Betsy Westhafer, and Tony Bodoh. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Betsy Westhafer and Tony Bodoh, Betsy Westhafer, and Tony Bodoh or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Meet Tony Sternberg, Co-Founder & CEO of ProsperStack, an automated retention platform for subscription businesses. Consider this: You’ve had it up to “here” with your streaming service and you call to cancel your subscription. ProsperStack partners with said streaming service to create a unique retention strategy for what happens next after you live chat or call the provider.

It’s unique because the next subscriber will encounter a different experience based on their individual attributes, such as how long they’ve been a customer or how frequently they utilize the service. ProsperStack integrates this data to give the providers deeper insights around customer retention.

Tony Sternberg is leading the charge for this fast-growing company and bringing a new light to how to really know your customer.

  continue reading

56 episodes

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